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Mindshare retains Unilever media buying in the US

By Daniel Farey-Jones, 25 May 12, 09:50

Mindshare is believed to have retained the US portion of Unilever's £3bn global media ... The FMCG giant behind Lynx and Dove has made a decision not to review its $1.4bn ( 892m) buying account in the US, according to AdAge . The global review of media planning and buying was called in December by Luis Di Como, senior vice-president of global media at Unilever. Mindshare currently holds ...

Trading places: this week's people moves

By Daniel Farey-Jones, 25 May 12, 09:10

, the head of press at Mindshare , is joining the national press marketing body, Newsworks , as its ...

Media Bitch's Diary 24 May

By Media Bitch, 24 May 12, 03:27

This week Bitch forgets an anniversary, goes shooting with IPC Media, finds out what Mindshare ... Glanvill, chief executive and leader at WPP agency Mindshare , who, this girl has found, has a penchant ... is anything to go on. Happy anniversary dear...I think? Across at Mindshare's sister agency MEC , Bitch ...

Clifford named Newsworks strategy director

By Katherine Levy, 24 May 12, 10:45

Vanessa Clifford, the head of press at Mindshare, is joining the national press marketing body ... to be confirmed. Clifford has held the position of head of press at Mindshare since 2008 and is also a managing partner at the WPP-owned agency. Before Mindshare, she was an associate director at MediaVest between 1995 ...

Zurich calls £100m global ad review

By Anne Cassidy, 24 May 12, 08:00

the business after pitching against Ogilvy Mather. However, another WPP agency, Mindshare, has since ...

Two decades of tuning in to commercial radio

By Maisie McCabe, 24 May 12, 08:00

at Mindshare, says. Despite the RAB having set a target of radio gaining a 10 per cent share of advertisers ...

Nike kick-starts global football campaign starring Ribery and Neymar

By Matthew Chapman, 21 May 12, 08:56

for the campaign was bought by MindShare and the campaign is expected to run through the summer. Follow ...

RAJAR Q1 2012: Views from the radio advertising buyers

By Maisie McCabe, 17 May 12, 01:00

: Tom Balaam, business director, radio, Mindshare "The first quarter of 2012 has once again seen ...

Pitch update

17 May 12, 08:00

's shortlist of four media agencies is believed to include Mindshare, UM and Vizeum. ...

My Media Week: Ellie Edwards

By Mike Fletcher, 16 May 12, 02:30

with a keypad. I pop over to CSG for a midday meeting at Mindshare. It takes us less than five minutes ...

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