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Resident Evil 6 to sponsor 'The Walking Dead'

By Maisie McCabe, 14 May 12, 10:15

was negotiated by WPP media agency Mindshare, and will also include Resident Evil branding on the catch ...

Jaguar to air Homeland-themed ad

By Maisie McCabe, 03 May 12, 12:01

Jaguar, in a campaign planned and bought by Mindshare, will premiere the 40-second TV ad as part ... planning, at Mindshare, said: "The partnership with Channel 4 has innovation, intrigue and integration ... incredible content for them to leverage. "Mindshare and Jaguar have cleverly identified a cult show ...

Sun rivals rally as super Sunday nears

By Maisie McCabe, 23 February 12, 09:06

's campaign is being planned and bought by Mindshare and Kinetic. ...

News International signs seven-figure deal with Global Radio

By Maisie McCabe, 06 February 12, 11:20

The deal has been negotiated by Mindshare and will be managed by promotions agency TPF. It will include a range of sponsorship campaigns, interactive promotions and special features on most of Global Radio's radio and digital brands. The Sun will sponsor the breakfast shows across the nine ...

Ford signs up to Microsoft's new ad format

By Sarah Shearman, 27 September 11, 10:30

by Mindshare UK. Anthony Ireson marketing director at Ford said: "MSN's Filmstrip provides a great canvas ...

Go Compare, Cadbury, Ford and Lynx join C4's ad hijack

By Maisie McCabe, 09 June 11, 08:00

), MediaCom (EA), PHD (Cadbury), MEC (Go Compare) and Mindshare (Ford and Lynx). 'Channel 4's Comedy Gala ...

Kinetic takes honours at Clear Channel Outdoor Planning Awards

By Staff, 20 April 11, 06:30

WPP's outdoor specialist Kinetic and media agency Mindshare have won the Grand Prize at the Clear ... editor at Haymarket Brand Media, said "Nike GRID, a powerful collaboration between Mindshare, Kinetic ... Mindshare Specialist KineticWorldwide Best Use of Outdoor in a Multi-MediaCampaign Good Call Client ... KineticWorldwide and IPM Best Use of Innovation in Outdoor Nike Grid Client Nike Agency Mindshare ...

Ford launches exclusive campaign across Microsoft portals and Xbox

By Sara Kimberley, 04 March 11, 03:57

Brokered by Mindshare, the Ford C-MAX campaign will be promoted across all Microsoft Advertising online, mobile and Xbox platforms. The campaign launches today (4 March) and will run for three months. It will include a standalone website, coverage on MSN.co.uk, traffic-driving creative across all Microsoft online ...

Clear Channel launches A3 Halo tower

By Maisie McCabe, 27 August 10, 02:25

media agency Mindshare, is designed to promote Gatwick as a destination as well as a transport hub. Jim Vander Meersch, client director at Mindshare, said: "Generating real standout is paramount within ...

NMA names 2010's Top 10 most effective newspaper ads

By Arif Durrani, 15 July 10, 09:38

time round [Q2] to see us in the Top 10." Ads created by JWT for Kit Kat (media handled by Mindshare) and Nestle s Anthem (Mindshare) were third and fourth, followed by a Garnier ad by Publicis London (ZenithOptimedia), a PG Tips ad by Mother (Mindshare), DLKW s NHS Give Blood ad (Starcom MediaVest / MediaCom ...

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