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MediaCom partners with InMobi to develop mobile campaigns

MediaCom has formed a partnership with the independent mobile advertising network, InMobi ... Krabbenhoft, head of mobile EMEA at MediaCom, said InMobi's rich media solution delivered "a highly compelling ... for brand advertisers, our partnership with MediaCom will take away the pain-points around building mobile ...

MediaCom Edinburgh wins charity media account

planning and buying account to MediaCom Edinburgh after a competitive pitch. ... . It is understood to have worked with the incumbent Carat for 12 years before appointing MediaCom. David Shearer, managing director of MediaCom Edinburgh, said: "We re really pleased that we will be able to bring our ... and women in its five care homes across Scotland. She said: "We are delighted to be working with MediaCom ...

PPA Conference: Content is king says MediaCom's Bozeat

Luke Bozeat, managing partner at MediaCom told Media Week brands will continue to be the key

Perform signs three-month exclusive deal with MediaCom

Perform, the digital sports right company, has signed an exclusive deal with MediaCom ... The deal, initially for three months, will have exclusivity to the likes of T-Mobile, Volkswagen, Lucozade and other MediaCom clients. The advertising will run across on-demand content, which includes ... and implementation at MediaCom, said: "Perform have developed a really exciting proposition in the connected-TV space ...

Jarvie named chief operating officer for MediaCom EMEA

MediaCom has appointed former Edinburgh office managing director Euan Jarvie as chief operating ... Jarvie joins from his position as chief operating officer for the MediaCom US office. He will be tasked with working with the MediaCom local market teams, "ensuring they have the resources ... . Jarvie joined MediaCom in 1997 to establish the Edinburgh office. In 2008, he also took on the role ...

MediaCom promotes Peter Fyfe to head of social media

MediaCom has promoted Peter Fyfe to the newly created role of head of social media, as the agency ... Fyfe, previously associate director, emerging platforms at MediaCom, will head up a team of 10 ... platforms and social media monitoring teams at MediaCom for the past two years, previously worked in MediaCom's investment team, starting as an account manager in 2006 and working his way up to associate ...

MediaCom Edinburgh wins £15m Quality Solicitors account

MediaCom Edinburgh has won the £15m media account for Quality Solicitors after a pitch. ... ." David Shearer, managing director, MediaCom Edinburgh, said: "We have planned this campaign extremely ...

MediaCom pledges no job losses at Brilliant Media

MediaCom has said it will protect the jobs of all employees of Brilliant Media following its ... Speaking to Media Week, MediaCom chairman Jane Ratcliffe expanded on the agency's ambitions in and around the three key regional hubs served formerly by Brilliant and now under the MediaCom umbrella, in Manchester, Leeds and Birmingham. MediaCom bought Brilliant last week in a land grab that will mean ...

MediaCom picks up Revlon from Starcom

Revlon has moved its £3m UK media planning and buying duties out of Starcom into MediaCom without a ... company. Separate reports claim MediaCom, which already handles Revlon's US account, has been awarded ... UK spent 3.3m on media in the 12 months to October 2011, according to Nielsen. MediaCom declined to comment. UPDATE: MediaCom confirmed on 5 December it had been awarded global media planning and buying ...

RBS shortlists ZenithOptimedia and MediaCom for £50m media review

Royal Bank of Scotland is believed to have shortlisted ZenithOptimedia and MediaCom, following a ... The banking group launched a review of its account in June, and invited the incumbent MediaCom, ZenithOptimedia, Manning Gottlieb OMD and Vizeum to pitch for the account. The review focuses on the high-street NatWest business that RBS acquired in 2000. WPP's MediaCom was awarded the consolidated RBS media ...

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