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BrandMAX speaker preview: Nick Manning on brand optimisation and the media industry

Brand MAX, the two-day summit and networking event for senior marketers, will feature the biggest names in global marketing and communications, brought together by Media Week and the Haymarket Brand Republic Group . BrandMAX will focus on every aspect of the marketing mix and how to optimise ROI ...

BrandMAX speaker preview: Kassan looks at the future of media and technology

BrandMAX , the two-day summit and networking event for senior marketers, brings the biggest names in global marketing and communications together. This year's event is run in association with JWT ... , from 21 to 22 September. It will focus on every aspect of the marketing mix and ways to optimise ROI ...

Media Bitch's Diary 24 June

's and Lambie Nairn's Big Book creation outside the Palais. The giant book of photographs by global marketers ...

My Media Week: Stevie Spring

the gorilla research programme with the Aspinall Foundation. Typically, I haven't had a chance to take ...

Starcom appoints Benoit to head Procter & Gamble account

is leading the market in transforming the media agency model and a crucial element of this has been substantial further investment in digital, technology, data and research. "In Geraud we have a very rare ... for the management of Microsoft s Xbox account across 37 markets, including social media activity around the roll out ...

My Media Week: Jason Dormieux

reporting requirements for one of MEC's clients with our resident research and analytics gurus, David ...

NotW men's mag Jam bundles free Gallagher CD

creative director of Fabulous. News International will commission research that studies the viability ...

MAGAZINE ABCs: Loaded drops 26.3% as men's lifestyle freefalls

, is not shocked by the results for Loaded as he thinks the market has shifted away from the title. He said: "Out of all the titles, Loaded s market is really coming to an end. I think we all used to read it when ... or thirst for the titles in the men s weekly market anymore, and I think consumers are now focusing ...

Omnicom strengthens Google ties with global partnership

, which also owns video content site YouTube, will then supply Omnicom with pinpoint data and research ... in the display market, with an actual decline in mature European markets. The UK was down by close to 5% year ...

Hello! founder dies aged 67

sells 409,043 copies in the UK, while OK! is the market leader with 588,546 copies. ...

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