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Out and About 8 March
to MediaCom, witnesses the launch of UM's Wave6 research, attends IPC Media's GenerationYNot! event, goes
Cosmo still feisty at 40
markets, it boasts a readership in excess of 100 million. Battle in the UK It was a disruptive force ... run of 350,000. It soon established itself as the UK s market-leader and put others out of business ...
Out and About 3 February
This week Out and About has pictures from the Newspaper Marketing Agency ANNAs, drops
Sky Atlantic celebrates first birthday
Sky Atlantic was conceived as an exclusive showcase for HBO dramas such as 'Boardwalk Empire', mixed with original UK content commissioned by Sky. It launched in February last year with a multi-million pound marketing campaign, with Blackberry as its channel sponsor in a two-year deal and an exclusive ...
Out and About 2 December
This week, Out and About visits the Marketing Society's "Night of Global Leaders" event, turns up
The Indy celebrates 25 years with commemorative edition
. "It doesn't matter how much research you have done, how excellent the team is that has been assembled ... innovation to the market The Indy contentiously ranks among its achievements as being the first to carry ...
Sport magazine in redesign for fifth birthday
in the market when we launched back in 2006, and this heralds a new era for us. "We wanted the masthead ...
Out and About 23 September
This week, in an Out and About special, we check out the media and marketing debate that took place
MAGAZINE ABCs: How the publishers market their mags
While publishers, media agencies and advertisers mull over the latest magazine ABC figures, here's a look back at some of the methods used by the press to promote their titles during the first six mon...
Paper Round (3 Jun) - Which clients are advertising in the national press?
in a tough market. Full page ads in The Times and The Independent, reminds readers that the site has 4m ...
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