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Market research firms given access to LinkedIn members
LinkedIn Surveys that promises to enable market research companies to mine its membership database to find ... with six market research firms, including Phoenix Marketing International and OTX, on populations spanning ...
Relaunch for Research
Market research magazine, Research, will unveil a new look in its October issue after responding ... in the magazine.” In addition to the magazine relaunch, research will also push marketing efforts with a series of industry tie-ins with The Market Research Society. These will include the industry’s annual conference ... throughout the market research industry and wider research community. “It is also good news for advertisers ...
Research firm links with site
Online media and market research company Nielsen//NetRatings has announced an exclusive content ... The partnership makes internet media research from Nielsen//NetRatings available alongside audience trading currencies for other media channels on MediaTel.co.uk. This makes it easier for companies ... categories. Lucy Green, marketing director at Nielsen//NetRatings, said: "For the first time, advertising ...
TNS offers web-based online research tool
LONDON - Market research company TNS has launched a live and interactive video research platform ... research. ...
Aegis acquires Scandinavian network
market research network Univero. ... Univero is the largest independent full service full market research network in Scandinavia. Norway, Denmark and Sweden represent Europe's fifth largest research market, with annual spend of around ... research market has been a priority for Synovate; we are now doing so as a major player." He added ...
Sector Healthcheck MARKETING SERVICES / RESEARCH
Sector Healthcheck MARKETING SERVICES / RESEARCH ... , be interpreted as meaning that the underlying performance of the business has peaked. Market research, where ... , the marketing services and market research sectors in 2004 should continue to perform well as the cycle ... in December. Although the company has put no information into the market regarding its trading, the chairman ...
WPP extends £1.9bn offer to buy TNS
LONDON - WPP Group has extended its $1.9bn offer to buy market research outfit TNS until 29 October. ... acceptances from TNS shareholders to make its takeover offer for the market research company unconditional ... acceptances Once the deal goes through, WPP will integrate TNS into its Kantar Group market research division. ...
Sorrell makes hostile bid for TNS
LONDON - WPP Group has launched a hostile bid worth £1.08bn for market research outfit Taylor ... Last week, TNS rejected a third takeover attempt from WPP aimed at scuppering its planned merger with German market research group GfK. TNS told WPP to "stop interfering" after snubbing that bid, which valued TNS at 1.08bn. Instead, TNS wants to complete its planned merger with Gfk. Last week, GfK ...
Aegis enters into exclusive discussions with Ipsos over Synovate sale
Aegis Group has confirmed that it is in "exclusive" discussions with market research company Ipsos ... The UK marketing services company had already announced that it was in talks with Ipsos , but was also understood to be in talks with several potential partners, including private equity firm Cinven ... should it be placed on the open market. He has since reversed that decision, insisting at the Cannes ...
Turning Point: Kerry Tarrant, new business account director EMEA, CNBC
The turning point in my career...was in 1999, when I decided to leave my market research position ... As I had been working in marketing and market research for five years, my instinct was to look for another role in this field, ignoring those who said I should be in sales, thanks to my personality and tenacity. I had the opportunity to be interviewed by the Wall Street Journal and met Ivor Kelly ...
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