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The Economist develops ad network Ideas People
The Economist Group is building on its advertising network, Ideas People, to group together more ... The Ideas People network is run by a business unit the magazine publisher launched two years ago ... offering. The network was assembled by asking The Economist readers what other online publications ... vice-president St phane Pere, the aim is to take advantage of the twin-growth trends in ad networks ...
Hub Digital Networks launches into digital out of home sector
James Thornton, a former head of agency sales at Amscreen, has launched Hub Digital Networks, which ... and sells digital signage networks in petrol station forecourts, convenience, travel and health ... and medium-sized networks out there who deliver fantastic, targeted audiences but struggle to make their voices heard in such a competitive environment." He added: "Hub Digital Networks aims to bring ...
Look launches 'Look What I'm Wearing'
event in print and snackable content on our social networks." Kate Stephens, editor of look ...
Facebook to broadcast more sport through Perform deal
50 digital sports channels to the social network. ... through an application on the social network, while Livesport.TV will become integrated with Facebook ... an FA Cup match on the social network, with sponsorship from Budweiser. Facebook plans to broadcast ...
LinkedIn steps up mobile strategy with iPad launch
LinkedIn, the professional networking service, is ramping up its mobile strategy by making its ... . It also has a networking feature, enabling users to connect with members and build their professional ...
Netflix widens distribution to Sony Entertainment Network
Network, enabling users to watch the service via an application on a range of Sony devices in the UK. ... From 24 April, Netflix will be available on Sony Bravia, Blu-ray players, Network Media players and Playstation 3. Netflix's move presents a further challenge to LoveFilm in the UK, which already has an existing relationship with Sony. Netflix, which launched in the UK at the start of the year, now claims ...
Google improves reporting for video campaigns in AdWords
The new functionality for AdWords users, previously only available to fewer than 20 advertisers, brings the reporting of video campaigns run on YouTube and the Google Display Network into the same interface as search and display campaign reporting. Dara Nasr, head of agency sales for the UK, YouTube ...
Google profit surges as UK revenues rise 19%
to ads served on Google sites and the sites of network members, decreased by approximately 12% from Q1 ...
Google blasts MPs' web screening proposal
Google was responding to a report published yesterday (27 March) by the joint Committee on Privacy and Injunctions. Google said in a statement: "Requiring search engines to screen the content of their web pages would be like asking phone companies to listen in on every call made across their networks ...
Trinity Mirror to launch Happli daily deals service
of the daily deals space last year. However last weeks its ads signalled that the social network giant still ...
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- Sales Executive, AdMedia
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