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Perform signs three-month exclusive deal with MediaCom

The deal, initially for three months, will have exclusivity to the likes of T-Mobile, Volkswagen, Lucozade and other MediaCom clients. The advertising will run across on-demand content, which includes sport's highlights and news. Perform's Livesport.TV streams thousands of live sports events ...

Hearst Magazines launches women's quarterly

. Advertisers in the first issue include Peugeot, Origins, L'Or al and Clarins. It has an initial print run ...

UTV Media buys Simply Zesty social media agency

The sale has gone through for an initial consideration of 1.7m and this could rise to a total of 5m depending on the future trading performance of the agency. Dublin-based Simply Zesty claims to be the market-leading social media agency in the Republic of Ireland with more than 100 clients including Sony ...

Starcom MediaVest Group scoops $600m global Novartis media

shortlisted agency Initiative. Novartis, which is headquartered in Basel, Switzerland, has three other ...

Richard Desmond commits to print for the next 25 years

The new presses started printing the Daily Star last night and will begin publishing Northern Shell s other papers in the coming weeks. The presses have the capacity to print one million newspapers every three hours. Initially, the Luton plant will print Northern Shell s newspapers, including ...

JCDecaux buys Concourse Initiatives

JCDecaux, the outdoor media owner, has bought experiential marketing company Concourse Initiatives ... Concourse Initiatives holds experiential contracts for major train stations including the Network ... offer, which includes the London Underground. The staff working for Concourse Initiatives ... team on complementary business. Alan Greaney, chief executive of Media Initiatives Group ...

PBS appoints Channel 4 for ad sales

was the first third party ad sales contract Channel 4 has taken on and although there were some initial problems ...

Future set to launch N-Photo Nikon magazine

The 4.99 magazine, edited by Chris George, will be dedicated to Nikon photography and will launch on 24 November with an initial print run of 40,000. As it is not an official Nikon title, there are no restrictions on which brands can advertise in the magazine. N-Photo will contain images, reviews and advice ...

Four agencies shortlisted for Flight Centre media review

The Flight Centre has chosen Initiative, All Response Media and Conrad Advertising to join ... The travel company, which launched the review in July , invited agencies to pitch for the account earlier this week following a series of delays. The incumbent, Total Media, is re-pitching, alongside Initiative, All Response Media and travel sector specialist Conrad Advertising. Total Media has worked ...

Condé Nast to publish international edition of Baku magazine

Baku International, which will be produced by Conde s contract publishing division, will have an initial print run of 20,000 and will be distributed in key locations in the UK, France and the US, from launch in October. The magazine is spin-off of Baku, a magazine launched in Russia in 2007 and named ...

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