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Google to pilot cable TV service
Google looks set to enter the TV distribution arena in competition with cable TV companies, with a ... Google last year selected the US city as the place where it would test a superfast one ... , and could be launched as soon as a month or two from now. The newspaper claims if Google sold the cable ... . Google has not confirmed the reports, saying "We're still exploring what product offerings ...
Yahoo bolsters sales team with strategic hires
however faces tough competition in the online ad sales market from the likes of Google and Facebook ... competitors like Google and Facebook, who are fabulous in their own right, but they don't have the media ...
DDS and Mediabank merge to create single agency system
-measurement products invading their market from online services including Google. DDS and MediaBank said ...
Google enhances display network measurement tools
Google is rolling out a "performance bundle" for its display network, which it claims will provide ... the click-through rates of their ads perform, relative to other ads running in the same places on the Google ... is scrolled down by a user, meaning they will not be charged by Google for ads which are not viewed by users ... released next month. Separately, Google is understood to be preparing to roll out a paid ...
Miniclip to move ad sales to SunChaser
Miniclip.com has 3.2 million UK unique users according to ComScore and is ranked first on Google for the search term "games". SunChaser will take over the account on 1 February, adding Miniclip to the two other publishers it represents, The Student Room and Justin.tv. The sales house launched ...
Regulator clears Google's $750m mobile ad deal
LONDON - Google's $750m acquisition of mobile advertising network AdMob has been cleared ... Google market power in advertising on its own Android platform, which AdMob is also active on. Its ... or low-cost applications helps drive that competition. Thus, Google has a strong incentive to encourage ... to be developing or acquiring smartphone platforms to better compete against Apple's iPhone and Google's Android". ...
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