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My Media Week: Ellie Edwards

By Mike Fletcher, 16 May 12, 02:30

potential candidate. Lunch is at Wild Honey with Matt Bush, head of agency sales at Google. We worked ... with Google, there's always something new and this time it's Attribution and Conversion, plus an update ... Fleur Bennett from Google (Admeld) for one quick glass of wine on the way to meet my husband for dinner ...

Google improves reporting for video campaigns in AdWords

By Daniel Farey-Jones, 23 April 12, 05:01

Google is improving its video ad campaign reporting with the launch of AdWords for video for all ... The new functionality for AdWords users, previously only available to fewer than 20 advertisers, brings the reporting of video campaigns run on YouTube and the Google Display Network into the same ... was the organic driver of traffic, or views, for your video." Google hopes the change will encourage advertisers ...

Google profit surges as UK revenues rise 19%

By Maisie McCabe, 13 April 12, 09:50

Google's net income for the first quarter has risen 60.7% to $2.89bn (£1.81bn), while revenues from ... with generally accepted accounting practices, Google reports its revenues on a gross basis, including traffic ... to ads served on Google sites and the sites of network members, decreased by approximately 12% from Q1 ... -per-click, the number of paid clicks across Google's sites and those of its partners increased by 39% year on year in Q1 ...

Expedia adds its weight to EU Google anti-trust probe

By Sarah Shearman, 02 April 12, 11:48

to the European Union about Google, accusing it of breaking competition laws. ... There are already about 12 other similar claims against Google in the EU, over complaints ... complaint with the European Commission that details specific business and search practices by Google ... said in a statement: "The complaint offers evidence of how Google's conduct harms not only competition ...

Spotify takes the plaudits in the latest IPA Online Media Owner survey

By Mark Banham, 28 March 12, 11:50

of dealing with this supplier is a good one, spring 2012 {"dataSourceUrl":"//docs.google ... of responses to brief are high, spring 2012 {"dataSourceUrl":"//docs.google.com/spreadsheet/tq?key=0Aoq ... their performances." The sales team understand my objectives, spring 2012 {"dataSourceUrl":"//docs.google ...

Google blasts MPs' web screening proposal

By Sarah Shearman, 28 March 12, 09:11

Google has hit back at MP's calls for the screening and restricting of offending online content ... Google was responding to a report published yesterday (27 March) by the joint Committee on Privacy and Injunctions. Google said in a statement: "Requiring search engines to screen the content of their web pages ... for potentially suspicious activity. "Google already removes specific pages deemed unlawful by the courts. We ...

My Media Week: Marco Bertozzi

By Hayley Pinkerfield, 21 March 12, 03:15

Center. I start today by catching up with Publicis' global Google lead Simon Birkenhead to discuss ... to the leaving do of my good friend Phil Christer, who has recently moved to Google. Phil has kept me sane ...

Trinity Mirror to launch Happli daily deals service

By Maisie McCabe and Sarah Shearman, 09 March 12, 11:30

had intentions regarding the market. Google Offers ' UK launch will also test Trinity Mirror. Its ...

Telegraph wins IAB's first Future Format award

By Sarah Shearman, 01 March 12, 12:07

Telegraph Media Group, working with Google's DoubleClick, has beaten AOL and Microsoft to win ... enabled for both Flash and HTML5, and is powered by Google's DoubleClick. There were 18 entries in total for the award. Other companies to be shortlisted were AOL for Project Devil; Google DoubleClick ...

Twitter targets small businesses with self-service ads

By Sarah Shearman, 17 February 12, 10:45

's ambitions to steal share from Google and Facebook, which both offer self-service ads across their products ...

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