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Absolute Radio nets Currys and PC World football deal
Currys and PC World are to sponsor a daily edition of Absolute Radio's 'Rock 'N' Roll Football ... videos of their own best "goal celebrations" with Currys and PC World, via the Absolute Radio website. Paul Sylvester, Absolute Radio's head of presentation, said: "Our partnership with Currys and PC World ...
MediaCom partners with InMobi to develop mobile campaigns
offering for large global advertisers". Rob Jonas, managing director and vice-president of Europe ...
Arena Media nets global City Index account
City Index, the financial spread betting provider, has appointed Arena Media to handle its global ... is the perfect way to help them realise their ambitious targets." Paul Cassidy, global head of marketing ...
Large-scale NFC ads trial gets 3,000 people to interact
estimate of smartphone penetration. Nick Mawditt, global director of marketing and insight for Kinetic ...
ITV1, C4 and 5USA triumph at Freesat Awards
and radio broadcasters and production companies at One Mayfair in central London last night. Emma Scott, managing director, Freesat, said: "It s been a truly outstanding year for British television and radio ... : Andy's Wild Adventures (CBeebies) Best Niche TV Channel: QVC Best Digital Radio Channel: BBC ...
My Media World: Freddie Ossberg
be global from day one and the plethora of monetising strategies are so attractive . The one event I ...
My Media Week: Charles Courtier
across the 84 countries we operate in. There's also a global EXCO meeting to prepare for in Amsterdam, which will be a good chance to catch up with our global chief executives and senior directors from North ... recruit, Michael Dick, recently joined from Coca Cola EMEA as head of strategy for Global Solutions ...
Bauer axes Q TV after nearly 12 years to make way for Heat TV
of Q Radio in the first half of 2008 and the most recent ABC figures, for July - December 2011, show ... , has already given rise to a radio station and currently has an average weekly circulation of 325 ... for over ten years in print, online and on the radio. We've amused, delighted and, yes, enlightened 'the ...
RAB launches planning and creativity tools
The Radio Advertising Bureau has launched two new tools aimed at helping advertisers, media ... insights and compare the effects of radio alongside other media. Simon Redican, managing director ... them demonstrate radio's effectiveness or to hear best practice examples of ads." LoveRadioAds is intended to provide examples of creativity in radio advertising through an ad library that can be searched ...
Foxy Bingo signs up for second summer with Smooth and Real Radio
Foxy Bingo has signed a multimedia,13-week sponsorship deal with GMG Radio's Smooth and Real Radio ... on Smooth Radio, giving information on games and winners, as well as a two-minute solus ad break every Friday to encourage listeners to sign up to Foxy Bingo. On Real Radio, Foxy Bingo will sponsor Hearne's show between 8pm and 10pm. The deal, which was negotiated by radio specialist RadioWorks, also ...
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