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Facebook 'plotting ad-tracking system'
According to the Financial Times , citing a person familiar with the subject, Facebook could merge clients' data with its own, to see what action users take following interaction on the social networking site. The FT also claims premium ad slots, such as those in users' newsfeeds, will be able ...
John Lewis partners Kuoni for first 'shop within a shop'
concessions will range from 444 sq ft to 821 sq ft in area and will combine the look and feel of the two ...
Mobile to be 'biggest branding product on the planet', says IAB chairman
to create a personalised device. The event also included presentations from Shazam, FT, Google, Twitter, O ...
Hit or miss? Chiltern Railways commuters treated to witty announcements
, Yahoo, MSN, Metro, The Independent, FT, the Daily Express, London Evening Standard and The Sun all ...
Consumer: Lego builds brand quality at St Pancras
an extra element of news interest. The 40ft Christmas tree was assembled on-site during a two ...
CREATIVE STRATEGY: Peugeot dances with the school of cool
to the cognoscenti of cool: "Nonstop to Rudimental ft. John Newman". Still with us? Well, never mind; basically ...
Paddy Power seeks agency help to stage more stunts
The betting firm has sent tailored briefs to a number of agencies asking for support in stunt development on a project-by-project basis. Paddy Power is well known for its controversial PR activities. In 2010 it erected a 50ft Hollywood-style sign on Cleeve Hill for the Gold Cup at Cheltenham, which ...
A Continuous Conversation
to choose how and when I read the articles. It's a completely integrated experience. The FT's content ...
Campaign Viral Chart: P&G holds strong as Thinkbox debuts
,047 shares 6. Peugeot 208 'Nonstop to Rudimental ft. John ...
EDF unveils zoetrope campaign for Thank Yous push
featuring the zoetrope will also be featured in the direct mail activity. The zoetrope is a 6ft tall model ...
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