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Are UK brands leading the charge in digital marketing innovation? The Marketing Society Forum
, EUROSTAR) The UK leads the way in marketing in general - it's hard to isolate digital any longer ... is happening in the UK; look at how Costa, O2, Barclays and Eurostar use digital to influence all channels ...
Industry view: Is easyJet's marketing makeover working?
to three experts. Fallon's joint managing director Gareth Goodall used to handle Eurostar's advertising ...
The Marketing Society Marketer of the Year 2012
, but rather a 'movement that is never satisfied and always moving forward', the former Eurostar marketer has ...
Eurostar stages one-day promotion to celebrate 100 days to Olympics
Eurostar has today (18 April) launched a series of promotions, including on-board upgrades ... Eurostar is the official international rail services provider for the Games, and its 2012-themed ... Olympic-themed "treats" will be handed out by Eurostar staff at its terminals. Consumers will be able ... . Eurostar said the winners would be picked at random and awarded their prize during their journey ...
Trend report: Outdoor targets the business traveller
reflection of the demographic variety of passengers. Earlier this year, JCDecaux launched its Eurostar ...
Havas builds US footprint with Ignition purchase
and the recently won Eurostar account on sponsorship, content creation and brand experiences. Ignition ...
Skype bids to show off 'richer experience'
, run across sites in London, including Canary Wharf, the Eurostar departure terminal and on London ...
School Reports 2012: Arena Media
accounts at year end 59 Accounts won 14 (biggest: Eurostar) Accounts lost 1 ... it landed the 6.5 million Eurostar business. It also captured the Sports Direct media account ... exciting year for us - recording our best-ever year of new business, including the Eurostar account. We ...
School Reports 2012: Vizeum
lost 2 (biggest: Eurostar) TV 48% Outdoor 14% Online 14 ... of staff 120 (+10%) On the downside, the agency lost its Eurostar and John West accounts ...
School Reports 2012: Fallon
different beast altogether. The client list altered along with it. Fallon said goodbye to the BBC, Eurostar ...
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