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The Sun plans Euros and Olympics assault

By John Reynolds, 25 May 12, 12:14

Rob Painter, marketing director at The Sun, has disclosed that the News International-owned tabloid is planning a double assault on the two big sporting events this summer. He said: "It is all ... runs during the Olympic fortnight. Separately, The Sun is running a trade marketing campaign under ...

Conde Nast offers advertisers tablet metrics

By Nick Batten, 25 May 12, 11:30

and exposure data will cover circulation (paid digital subscriptions and digital single copy sales), engagement ... the September 2012 issue. All 13 magazines published by the British company are now available digitally. GQ ... with our magazines in print and online, to complement digital analytics. The results of a Glamour ...

Media Week's 30 Under 30 reveal to be held at Cuckoo Club

By Jeremy King, 25 May 12, 11:08

, managing director at The Mail on Sunday; David Wilding, planning director at PHD; Tom Dunn, digital ...

Large-scale NFC ads trial gets 3,000 people to interact

By Maisie McCabe, 25 May 12, 10:43

continually explore the emerging digital world to get a glimpse into the future of marketing and even play ... of handsets, including the Samsung Galaxy Nexus and the Nokia 700. David McEvoy, marketing director ... estimate of smartphone penetration. Nick Mawditt, global director of marketing and insight for Kinetic ...

Arena Media nets global City Index account

By Nick Batten, 25 May 12, 10:30

City Index claims to have ambitious growth plans for 2012 and has charged the agency with helping expand its customer base in its key markets. It is understood that Total Media has been the incumbent ... is the perfect way to help them realise their ambitious targets." Paul Cassidy, global head of marketing ...

Sun website traffic little moved by Sunday print launch

By Daniel Farey-Jones, 24 May 12, 01:28

. Among the smaller players Mirror Group Digital piled back on the audience after a couple of bad months ... .02 The Independent 695,992 15,043,267 8.02 18.76 Mirror Group Digital 660,672 13 ...

DMGT'S national and regional titles axe nearly 600 jobs

By John Reynolds, 24 May 12, 09:38

print advertising revenues and the cost of promotional activity across its digital business ... that Mail Online the market-leading national newspaper website continues to perform strongly ... newspaper website. Underlying revenues at Associated's digital-only business grew by 15% to 41m ...

ITV1, C4 and 5USA triumph at Freesat Awards

By Maisie McCabe, 24 May 12, 08:40

TV Series, while 'The Million Pound Drop', fronted by Davina McCall, won the award for Best Digital ... : Andy's Wild Adventures (CBeebies) Best Niche TV Channel: QVC Best Digital Radio Channel: BBC ... : Sherlock (BBC One) Best Digital Initiative: The Million Pound Drop (Channel 4) Breakout Channel ...

My Media World: Freddie Ossberg

By Jeremy King, 23 May 12, 03:44

. Not many people know that Raconteur Media was nominated as Best New Brand at last year's Marketing ...

My Media Week: Charles Courtier

By Mike Fletcher, 23 May 12, 02:54

when I reach the office, I catch up with our head of marketing, Nathalie Haxby to review the plans ...

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