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The Economist develops ad network Ideas People
The Ideas People network is run by a business unit the magazine publisher launched two years ago in the US, called Ideas People Media. The Economist is now strengthening its UK sales operation from one ... to opt-out of cookies. Ideas People Media is attempting to bait interest by pitching itself as "the only ...
SAS moves into real-time bidding arena
, display or other digital media, will be critical for publishers as the digital ad market continues ... , told Media Week that the deal was a sign the industry was "growing up". He said: "People ... , said: "Digital advertising has huge potential to benefit from the application of advanced analytics ...
Nick Ellsom leaves PHD for OMG's Annalect
Nick Ellsom, PHD's head of digital, is joining Omnicom Media Group's Annalect division ... the role next month. He will focus on developing Omnicom Media Group's (OMG) data strategy ... was promoted to head of digital at PHD in 2010 from head of search, two years after joining from Aegis agency ... global priority for Omnicom Media Group and Nick will play a major part in developing our Annalect ...
Demand side platform Turn gears up UK operations
to Naggar, the bulk of revenues are coming from media agencies using Turn's DSP, the Turn Media Platform ... on inventory through 16 ad exchanges and sell-side platforms (SSP), including Google, Yahoo's Right Media ...
AOP SUMMIT 2011: Data traders express desire for common frameworks
to media, at today's AOP Summit. ... Future's digital director, Richard Foster, put forward the idea of publishers forming an alliance ... who are in the market for iPad at a certain moment and the whole premise of programmed media buying ... as "multiple times" the value it can get from media space. From the sell side, there was a call from VivaKi ...
Emap picks data specialist as chief executive
magazine titles including Construction News and Nursing Times, is jointly owned by Apax and Guardian Media ...
Channel 4 in 'multimillion' pound data and CRM investment
to the appointment of Steve Forde, previously Channel 4's head of digital marketing, in the new CRM-based role ... shifts to digital platforms where feedback on habits can easily be gathered. In May, Abraham said: "We ...
Heineken and i launch co-branded app
to the bespoke tailored digital version of i from one of the hub sites. The app's home page design ... gadgets and technology. The campaign has been developed by media agency, MediaVest. The editorial ... smartphone, tablet and laptops users within Heineken outlets. Scott Moorhead, digital trading director ...
Yell profits drop as print revenues fall 18%
digital media of 9.4% year on year to 457m. Despite digital growth slowing in the final quarter of the year to 7%, the company said digital now accounted for 24.3% of group revenue, up from 19 ... have continued to make good progress with our digital media offering, bringing new products ...
Reader's Digest UK launches direct marketing venture
to major brands who want to reach the public through both digital and traditional direct marketing channels ...
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- Sales Executive, AdMedia
- £20,000-30,000 basic (£30,000-40,000 OTE) UNCAPPED, West End, London
- Brand Sales Account Director - OOH Sales - fab innovative company, Harrison Dear
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- New Business Director - Mobile Media Agency - £100K+, Propel
- £70000 - £110000 per annum + £100K+ Benefits + Equity, London
- Sales Director - RTB - Direct Sales, Propel
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