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Kellogg's Rice Krispies Squares launches 3D ad

Kellogg's is launching a 3D interactive cinema ad by glue Isobar today (25 May) to support its Rice ... . The 3D interactive cinema ad has been created by glue Isobar and Superglue for Rice Krispies Square ... to be the first 3D cinema ad that can be tasted. The ad will be rolled out in cinemas from May 25 during ... for 2012. "We are always looking for ways to push the boundaries with this brand so taking it 3D seems ...

Media Bitch's Diary 24 May

recruitment types at Moriati Media that they'd pulled the jock-straps on in the guise of the Media Nomads ...

I wish I'd done ... Bing 'decode Jay-Z with Bing'

Mick Mahoney, executive creative director, Euro RSCG London

Things we like

reason to be thankful to him. Leap 3D technology We still remember how futuristic it felt when ... content in 3D using the slightest gesture and at high speed. We can only fantasise about the potential ...

Two decades of tuning in to commercial radio

with D AD, there are audio resources online and briefing sessions to help agencies with awards entries, while the RAB is sponsoring the radio prize at the D AD Awards. This investment extends to people ... Multiplier" wins gold and RadioGauge wins silver at the Media Week Awards 2011: The RAB partners with D AD ...

How we learned to stop worrying and love failure

Chaldecott, young creatives at HHCL were never going to be taught to play it safe and regurgitate old D AD ...

Jeremy Lee: Agencies need to learn that stability breeds success

talent, they'd never have ended up in this state in the first place. Perhaps both can now look forward ...

Adland must find its maternal instinct

in business. This goes tenfold, I'd say, for a returning mum, at least while she's getting herself up ...

Double Standards - 'Out-of-home and mobile will be great partners'

-friendly process as we'd like (yet) but the early adopters are there, the stakeholders are committed ...

Robin Grant: A man on a digital mission

'm not sure I'd call him my mentor, but Nathan McDonald, We Are Social's co-founder, has been the yin to my ...

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