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MediaCom partners with InMobi to develop mobile campaigns
The value of the partnership remains unknown, but the WPP agency will be using InMobi's ad creation platform Sprout to streamline the workflow involved in creating, distributing, and optimising HTML5 ad mobile campaigns. Sprout also offers its own reporting capabilities, including custom event ...
Newspaper Marketing Agency relaunches as Newsworks amid 'need to think differently'
as newsbrands." Newsworks has also today (21 May) published a new report, "From newspapers to newsbrands: a ...
My Media Week: Ellie Edwards
. Econsultancy recently published that only 23% of users would opt into cookies a scary stat for our industry ... of performance marketing from retargeting, dynamic creative optimisation and affiliate marketing to RTB, customer ...
AA reports UK ad spend lifted 2.7% in 2011
£16.1 billion, according to an Advertising Association report published today. ... newspaper publishers now generate through their respective websites, which is attrubuted to internet spend ...
My Media Week: Sean King
This week Sean King, chief executive of publisher Seven, is driven mad by his teenage daughters ... Monday I love my job. No two days are the same. As the business has made the transition from a magazine publisher into a multi-platform content agency, I have built a hugely experienced ... of content to connect with their 19 million customers. As well as Sainsbury's Magazine we also produce ...
My Media Week: Justin Davison
of London" book (must find publisher). We are hosted by Mindshare who put on lunch yes Mindshare lay ...
Media Bitch's Diary 5 April
in the woods with Dennis Publishing. ... Into the wild Looks like Bitch's friends at Dennis Publishing have been getting back to nature (no ... by Dennis publishing founder Felix Dennis in 2003, with the aim of creating the largest native broadleaf ...
Brooks lands global marketing role at Mindshare
across the world." Brooks joins from independent publisher C Squared where he oversaw all the editorial output for the company. Prior to his time at the publisher he was a trends consultant ...
Trend report: Corporate barter
-profile media roles, not least at CBS Outdoor, but also at News Group Newspapers, publisher of The Sun ...
Vizeum's Neil Cunningham takes digital role at Cream
these customers to our clients' brands but, of increasing importance, also retain them. "To be able to offer ...
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- Sales Executive, AdMedia
- £20,000-30,000 basic (£30,000-40,000 OTE) UNCAPPED, West End, London
- Brand Sales Account Director - OOH Sales - fab innovative company, Harrison Dear
- To £35,000 (dep on exp) + comm, London
- Sales Director - RTB - Direct Sales, Propel
- £75000 - £85000 per annum + 50-60% bonus + equity, London
- Technical Account Manager - Analytics Platform, Propel
- £50000 - £70000 per annum + £50000-£70000, London
- Strategic Digital Account Director, Propel
- £45000 - £55000 per annum, West End
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