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Media360: The Week's commercial leader talks about adapting to the iPad
It's been six months since Dennis Publishing launched an iPad version of its newsweekly, The Week ... Weeks admitted Dennis Publishing first designed its own app for The Week based closely around ... , at the PPA's Publishing+ conference, The Week's chief executive Kerin O'Connor detailed how the iPad app ... In the second video below, Weeks talks about how the publisher is approaching ad sales for its iPad edition ...
Media360: Outdoor's Mike Baker predicts 'visual, huge' quarter for Olympics
Speaking at the Media360 conference, the outdoor chief said the organisation was still learning from its 'Customer Journey' research commissioned at the end of last year. The research looks at how consumers make decisions and how different media platforms impact choices. Asked if the Olympics were ...
Media Agenda: Channel 5's Nick Bampton says changes have made broadcaster stronger
collaboration throughout the company and facilitate cross-media sales with its publishing division. ...
PPA Conference: Content is king says MediaCom's Bozeat
Speaking to Media Week ahead of his presentation at the PPA conference 2012 Bozeat said: "It s about content. It s content the consumers want and that brands want to be associated with." During his talk he said publishers could use brand partnerships to help fund projects and quality content ...
PPA Conference: Tim Brooks on The Times 'paywall failure' and Mail's 'world success'
Speaking at the PPA's annual Publishing+ conference today, the former managing director of GNM and IPC was in no doubt about the publishing story of the last two years. He called the rise of the Daily ... ". The publishing specialist of more than 20 years credited the Daily Mail's chairman, Lord Rothermere, with driving ...
PPA Conference: Tim Brooks on the new found optimism for professional publishers
of optimism setting into the publishing industry, after two years of concern amid sweeping change. ... Talking at the PPA Publishing+ conference today (9May), Brooks describes a "more outwardly facing, less hunched, and less worried" feel to the industry. He urges publishers to seize the initiative and new revenue streams that are opening up, particularly in the world of Tablets, led by Apple s iPad ...
PPA Conference: Tablets are a 'means for survival', says Future chief
Mark Wood, chief executive, Future Publishing, speaks to Media Week about readers' increasing ... In a market where tablets are predicted to hit the billion mark within three years, Wood says this isn t a "false dawn", but an area publishers can monetise more successfully. "People will pay for content on tablets and that is consistent and it's quite a change," he said. "On the web it s difficult ...
Media 360 chair talks to Media Week
Wilkins, chair of the two-day event, said: "This year Media 360 will provide the industry with the opportunity to reflect on where we are as an industry and what the next journey will be." High profile industry figures including: Frank van der Post, managing director brand and customer experience at British ...
Lebedev backs i with fresh TV campaign
cover price, suggesting i is committed to the price point despite continuing moves by other publishers ...
Awards set to be biggest media event of the year
and JCDecaux; newspaper publisher the Evening Standard and radio network Global Radio. Competing for Agency ...
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