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Large-scale NFC ads trial gets 3,000 people to interact
, communications buying manager at Unilever, said: "As one of the UK's largest advertisers, it's important that we ... great opportunity for outdoor advertising to provide consumers with engaging and interactive campaigns ...
Media Bitch's Diary 24 May
to head off to a week's shooting this weekend. Headed by managing director of IPC Advertising , Charlie ...
DMGT'S national and regional titles axe nearly 600 jobs
print advertising revenues and the cost of promotional activity across its digital business ... in the period, helped by growth in recruitment advertising. Overall, DMGT reported revenues on an adjusted ...
RAB launches planning and creativity tools
The Radio Advertising Bureau has launched two new tools aimed at helping advertisers, media ... RadioGauge Predict offers an easy way to access the data collected by the RAB's advertising ... though to ensure confidentiality it will not reveal results at an individual advertiser level. Created ... is intended to provide examples of creativity in radio advertising through an ad library that can be searched ...
RAB celebrates 20 years of championing commercial radio
in no small part by the Radio Advertising Bureau (RAB), which celebrates its 20th anniversary today. ... advertisers, media agencies and creative agencies get more from the medium. And the outlook for 2012, as far ... , and many broadcasters would like to see advertising better reflect consumption and edge nearer to a 5 ... for advertisers. Losing the COI was hairy, of course, but it turned out to be a stepping-stone rather than a ...
Future plans new launch as iPad sales hit £3m
, pointing out that the group's digital revenues were up 37% on the year, while digital advertising now made up 44% of total advertising. Its digital credentials are clear to see, but this comes amid ...
Ocean Outdoor partners with TalkSport for summer sport bulletins
aims to sell bespoke integrated multiplatform campaigns to advertisers using on-air radio ads, digital ...
Regional sales house Clacksons on alert as Archant reviews business
Regional newspaper publisher Archant has put its advertising sales contract up for grabs, leaving ... Islington Gazette Series, and the Ipswich Star Advertiser. In March, the Norfolk-based publisher ...
Media360: The Week's commercial leader talks about adapting to the iPad
, and the publisher's head of advertising, David Weeks, shares the challenges and learnings so far. ... than 500,000 in commercial revenue. Advertisers already want deep, practical high-value integration ... high value integration." The cost of advertising in a print ad and a digital edition is said ...
Future reports pre-tax loss but digital revenues surge
,000, compared to pre-tax profits of 1.2m the year previous. Profits were hit by a difficult advertising market ...
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- Sales Executive, AdMedia
- £20,000-30,000 basic (£30,000-40,000 OTE) UNCAPPED, West End, London
- Brand Sales Account Director - OOH Sales - fab innovative company, Harrison Dear
- To £35,000 (dep on exp) + comm, London
- Sales Manager, Moriati Media
- £35,000 - £50,000, Central London
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- £35000 - £45,000, Central London
- Account Manager - European, Moriati Media
- £35,000, Central London
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