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Sector analysis: Customer publishing
. The latest 2011 report from Mintel, commissioned by the Association of Publishing Agencies (APA), reveals ... %) by new clients. Julie Hutchison, chief operating officer at the APA says: "Customer publishing ... -to-date. "This also reflects findings from the APA-commissioned YouGov research in 2010, which showed ...
My Media Week: Keith Grainger
cycling), plans the Christmas party and sees his team triumph at the APA Awards. ... alcohol until Wednesday's APA awards, but we end up at the pub to celebrate news on one of the new pieces ... . Wednesday Today is the APA Content Summit at Billingsgate. I meet up early with our soon-to-join digital ... . Smart man! Dash back to the office to change into my tux for tonight's APA International Content ...
Out and About 15 July
This week Out and About talks free speech with The Independent, attends the APA Summer Party
My Media Week: Julia Hutchison, Association of Publishing Agencies
for APA chief operating officer Julia Hutchison ... is the busiest week of the year, as we have our inaugural APA International Content Summit and the APA Awards, so ... part of what the APA does, so between finalising details of the conference and the awards party, our ... and Slovakia, to name but a few. Finish at 4pm and the APA team have a well-deserved glass of champagne and a ...
Out and About 29 November
Were you on the dancefloor at the APA's International Customer Publishing Awards at Old
August Media sweeps board at APA Customer Publishing Awards
's Annual International Customer Publishing Awards, run by the Association of Publishing Agencies (APA). ... Toddler Club. The APA launched the International Customer Publishing Awards last year, under the theme, "Do you love editorial?", replacing the APA's formerly separate Effectiveness Awards and Creative Awards. The full list of winners can be found at the APA website . ...
MAGAZINE ABCs: Tesco swells customer magazines circulation
, registered 339,109 copies. Both magazines are published by John Brown. Customer publishing trade body APA ... expansion. Julia Hutchison, chief operating officer at the APA, said the industry now represents 53 ...
'Dismiss magazines at your peril,' says PPA chief
Tunstall. Redundancies and restructuring ensued, and the AOP and the APA confirmed their splits from ... COO. He also says relations with the AOP and the APA are amicable, with all three affiliated bodies ...
APA elects Ellen Brush as chairwoman
LONDON - APA, the customer magazine association, has elected Ellen Brush, the managing director ... 2008. The APA became independent from the Periodical Publishers Association in January this year ... , with Paul Keers in 1994. Before that she worked at Redwood. Julia Hutchison, the APA s chief operating ... , helping propel APA into its next phase of growth." ...
MAGAZINE ABCs: Customer magazines hailed as the 'most robust of marketing tools'
Hutchison, chief operating officer of the customer magazine association APA, said: "Customer publishing has ...
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- Sales Executive, AdMedia
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