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Think BR: Marketers should heed the Olympic clampdown
With the Olympic enforcement team making its presence felt, brand owners need to be aware of what the law has to say, writes Mark Armitage, partner and trademark attorney at Withers & Rogers.
Media Bitch's Diary 9 February
This week Bitch attends the 'Britain's Got Talent' auditions and meets Ant 'n' Dec, turns out for The Lighthouse Company event and admires David Beckham in his underpants.
Out and About 9 February
This week Out and About has pictures of the hopefuls queuing up outside Hammersmith Apollo for Britain's Got Talent and posts snaps from Runway at Le Baron and the InStyle Best Beauty Buys.
CREATIVE STRATEGY: Snickers scores with a sweet insight
Feeling peckish? Is it that time of day? Being famished can affect us in strange ways. I don't need a watch to tell me it's lunchtime, my brain simply starts to shut down. That is signal enough.
Zeebox rolls out click-to-buy function
Zeebox, the social TV app, has rolled out a new feature that allows viewers to buy products they see advertised on TV, with just a few clicks.
Sport magazine to hand out 'light sabres' for Star Wars promotion
20th Century Fox's promotion of 'Star Wars Episode 1: The Phantom Menace' in 3D will include a partnership with Sport magazine, featuring mock light sabres being handed out on the streets of London.
Channel 4 makes promotions in sales restructure
Channel 4 has promoted its controller of sponsorship, Rob Ramsay, to the role of partnership leader and its deputy head of trading, Steve Alexander, to trading leader, as it moves towards completing i...
Hi-Media picks up Thomas Cook online ad sales
Thomas Cook has appointed Hi-Media to sell advertising on its UK websites.
News Corp hit by $87m NotW costs
News Corp has reported a 43% hit on its publishing arm, which includes its UK national newspapers, reducing the unit's operating income to $218m (£138m) as it was hit by multimillion-pound costs relat...
David Rickard takes control of Rickards Media
David Rickard has become the majority shareholder of media auditors Rickards Media, following the departure of long-time partner Andy Burn.
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- Senior Sales Executive, Haymarket Media Group
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