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Havas Media wins media account for investment firm Source

Havas Media wins media account for investment firm Source

Havas Media International has been appointed to handle the international media planning and buying account for global investment firm Source.

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Welcome to the age of brands as broadcasters

Welcome to the age of brands as broadcasters

With so many brands producing their own content to reach consumers in innovative ways, they will need to up their game significantly as expectations grow, says Mindshare's Adam Fulford.

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Mail Brands' first major ad deal features George Lamb in video for Seat

Mail Brands' first major ad deal features George Lamb in video for Seat

Mail Brands, the new commercial operation that brought together sales at the DMG Media's national newsbrand titles, has released its first partnership with a major brand since forming in July.

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Freeview Play to launch next month

Freeview Play to launch next month

Freeview, the free-to-air TV service, is launching Freeview Play, its video on-demand and catch-up TV service, next month.

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AOL beefs up ad tech with acquisition of mobile tech firm Millennial Media

AOL beefs up ad tech with acquisition of mobile tech firm Millennial Media

AOL has confirmed its acquisition Millennial Media, the end-to-end mobile platform, for $1.75 (£1.15) per share.

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Sainsbury's to sponsor ITV drama

Sainsbury's to sponsor ITV drama

Supermarket giant Sainsbury's will sponsor ITV's Showcase Drama package in a two-year deal.

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PAMCo names Jan Gooding as chair and appoints Ipsos Mori for new measurement service

PAMCo names Jan Gooding as chair and appoints Ipsos Mori for new measurement service

The newly created Publishers Audience Measurement Company, PAMCo, has announced that Jan Gooding, the group brand director at insurance company Aviva, is joining as chair of the organisation.

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Maxus brings in ZenithOptimedia's Symons as head of talent

Maxus brings in ZenithOptimedia's Symons as head of talent

Maxus has appointed Rudi Symons as its first EMEA head of talent and culture.

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Most people do not know how UK newspapers are funded by advertising, reveals study

Most people do not know how UK newspapers are funded by advertising, reveals study

Consumers underestimate the contribution that advertising revenue has in funding high quality editorial, research from video advertising specialist Teads has found.

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McDonald's to launch youth YouTube channel

McDonald's to launch youth YouTube channel

McDonald's is this month unveiling a YouTube channel targeted at UK audiences in an attempt to drive more engagement with 16- to 24-year-olds.

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Rebekah Brooks returns as News UK chief executive

Rebekah Brooks returns as News UK chief executive

Rebekah Brooks is to take the reins as chief executive at News UK, which owns The Times and The Sun newspapers, from Monday.

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DCM appoints David Hipkiss as commercial and trading director

DCM appoints David Hipkiss as commercial and trading director

Digital Cinema Media (DCM) has appointed David Hipkiss, the former commercial director at Bauer Media, as its commercial and trading director.

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Aldi joins the content rush and launches YouTube channel

Aldi joins the content rush and launches YouTube channel

Discount supermarket chain Aldi has launched a new YouTube channel to broaden its social media reach.

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Carat retains £9m Department for Transport media account

Carat retains £9m Department for Transport media account

The Department for Transport has reappointed Carat as its media agency following a two-year statutory review.

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Internet advertisers urged to dig deeper to reach users

Internet advertisers urged to dig deeper to reach users

Advertisers cannot afford to think of the time Brits spend online as a "homogenous entity", it was claimed in response to a survey that said people in the UK spend just under three hours per day online.

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Terri White named as new editor of Empire magazine

Terri White named as new editor of Empire magazine

Terri White has been appointed editor-in-chief of Bauer Media's film and entertainment magazine Empire.

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The importance of our imagination in media creativity

The importance of our imagination in media creativity

We must do our damnedest not to forget our child-like view of our environment, says the innovations director at Talon Outdoor.

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Hearst's new-look Cosmopolitan UK to launch Snapchat channel

Hearst's new-look Cosmopolitan UK to launch Snapchat channel

Hearst Magazines UK is today unveiling a Cosmopolitan UK channel on Snapchat, in addition to the magazine title's global presence on the video sharing platform.

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Newsworks' print and digital campaign says 'nothing works like news works'

Newsworks' print and digital campaign says 'nothing works like news works'

Newsworks, the marketing body for national newsbrands, has launched a £3 million campaign in collaboration with six national newspaper groups to bang the drum for the medium.

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Pre-tax profits fall by 90% at UTV

Pre-tax profits fall by 90% at UTV

UTV Media has reported a fall in pre-tax profits of 90 per cent for the first half of 2015.

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