Special report: Changing Advertising Summit

 
 

All the news from the Media Guardian's Changing Advertising Summit

'Print isn't dead': FT's commercial chief Hughes

'Print isn't dead', says FT's commercial chief Hughes

Publishers, agencies and advertisers were warned against writing-off the future of print...

 
Richard Pinder: Publicis Worldwide chief operating officer

Consumers want purpose-inspired brands, claims Publicis Worldwide COO

Advertising needs to change as Western consumers gravitate towards 'purpose-inspired' businesses and...

 
Stefan Olander: Nike vice-president of digital sport

Nike keen to extend Nike+ beyond running

Nike is working on introducing versions of its Nike+ running monitoring system...

 
Unilever: crowdsourced Peperami ad

Unilever announces crowdsourcing success and a new website

Unilever, the world's second-largest advertiser, is changing the way it markets itself...

 
Jerry Buhlmann, chief executive of Aegis Group (picture Colin Stout)

Media must be about more than image, says Aegis' Buhlmann

Media should be viewed as a way for brands to spend time...

 
Keith Weed, Unilever's chief marketing and communications officer

'iPads will save newspapers,' says Unilever CMO Weed

Apple's iPad, and devices like it, will prove to be the saviour...

 
 
 

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