Launched earlier this year, the PPA Advertising Awards were created to celebrate the advertising planning and execution within the magazine brands and platforms available from the UK's professional publishers.
They proved very popular with the industry and received more than 60 entries across all five categories.
A team of expert industry judges met last week to discuss the entries and create the following shortlist, which is dominated by Group M's agencies.
| Category | Agency | Client | Campaign |
| Digital Campaign of the Year | Mindshare | Ford Fiesta | Love the Summer Vibes |
| Digital Campaign of the Year | UM | H&M | GQ: A Stylish Match |
| Digital Campaign of the Year | MPG Media Contacts | Haier | MyZone UK Launch |
| Digital Campaign of the Year | MEC | Michelin | Brand/Evo Partnership |
| Digital Campaign of the Year | MPG Media Contacts | Puig | Paco Rabbane |
| Digital Campaign of the Year | Mindshare | Rolex | The Week App Launch |
| Digital Campaign of the Year | MPG Media Contacts | Shock Absorber | Balanced Lifestylers |
| Most Effective Campaign of the Year | Mindshare | Ford Fiesta |
Love the Summer Vibes |
| Most Effective Campaign of the Year | UM | H&M | GQ: A Stylish Match |
| Most Effective Campaign of the Year | Mindshare | Nike | Make it Count |
| Most Effective Campaign of the Year | MPG Media Contacts | Puig | Paco Rabbane |
| Most Effective Campaign of the Year | Carat | Special K | Special K/ Glamour |
| Innovative Campaign of the Year | Mindshare | Argos | Chad Valley |
| Innovative Campaign of the Year | MEC | Paramount | The Dictator |
| Innovative Campaign of the Year | Rocket | Toshiba | UltraBook |
| Innovative Campaign of the Year | UM | XBox | Forza 4 / The Beautiful Drive |
| Innovative Campaign of the Year | MGOMD | Sony Pictures | Amazing Spiderman |
| Integrated Campaign of the Year | Mindshare |
Ford Fiesta | Love the Summer Vibes |
| Integrated Campaign of the Year | Mediacom | GSK | Lucozade Sport |
| Integrated Campaign of the Year | MGOMD | John Lewis | Shortlist Collaboration |
| Integrated Campaign of the Year | MGOMD | Sony Play Station | Twisted Metal |
| Integrated Campaign of the Year | MGOMD | Sony Pictures |
Men in Black 3 |
| Integrated Campaign of the Year | UM | XBox | Forza 4 / The Beautiful Drive |
| Print Campaign of the Year | Mindshare | Amex | Around the world in 80 Movies |
| Print Campaign of the Year | Mindshare | Argos | Chad Valley |
| Print Campaign of the Year | MEC | Nintendo | Mario Kart |
| Print Campaign of the Year | MEC | Paramount | The Dictator |
| Print Campaign of the Year | Carat | Shop Direct | Very / Love Label |
| Print Campaign of the Year | MGOMD | Sony Pictures | Amazing Spiderman |
| Print Campaign of the Year | Carat | Special K | Special K/ Glamour |
| Print Campaign of the Year | UM | XBox | Forza 4 / The Beautiful Drive |
The awards ceremony will take place on 11 October at the OXO2 on London's South Bank.
Entry to the event is by invitation only.
