Marketing

 

Brands take the initiative in Fairtrade Fortnight

 

LONDON - The annual Fairtrade Fortnight launches today as part of the organisation's ongoing campaign to urge consumers to switch to products recognised as adhering to ethical trading values.


- Fairtrade fortnight (22 February – 7 March) kicks off today, with consumers being urged to switch to Fairtrade products.

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Tags: Fairtrade

Many of the UK's biggest brands already boast Fairtrade endorsement for some products and include the accreditation within their marketing campaigns.

View the gallery of some of the most actively engaged brands aligned with Fairtrade values here.

 

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