Mobile Media

Sara Kimberley, mediaweek.co.uk, 10 December 2009, 09:02am

Tesco Mobile woos consumers with new iPhone deal

LONDON - Tesco Mobile has unveiled the lowest monthly contract price in the UK market for the iPhone in time for Christmas.

iPhone: Tesco Mobile reveals new monthly contract deals

In a bid to bring out the iPhone before competitor Vodafone, which has yet to unveil its iPhone mobile tariff and launch date, Tesco Mobile's monthly iPhone contract will be available from December 14.

Apple's iPhone 3G and iPhone 3GS will be on offer to Tesco customers from £20 a month for a 12-month contract. However, users will have to buy the phone for £222, but will receive a £60 flexible credit to spend as they choose each month.

Customers who want a free iPhone 3GS 16GB will be able to pick one up when they sign a 24-month contract for £60 a month and will receive unlimited calls, texts and browsing.

Tesco Mobile - a joint venture between O2 and Tesco - is also offering iPhone 3G and 3GS on its Triple Credit Pay As You Go price plan. All Tesco Mobile iPhone customers will have at least 12 months free unlimited data and access to the BT OpenZone Wi-Fi (UK).

With 42 million shopping visitors a week into Tesco stores, customers will be able to sign up to a contract from Tesco Phone Shops and the Tesco Direct website.

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All Comments

Paul Thomas - 10 December 2009

Every little helps, Tescos \(although not my favorite brand) are bringing next gen moblie to the masses.

This can only be a good thing for the new media industry as this will push convergence even further and allow small independent business to out fox the corporate giants.

Bring on the revolution!