Thebeautyquest.co.uk follows Wagner's launch of Osoyou.com in 2007, the first business launched by his Bright Station Ventures outfit. At the time, Osoyou.com recruited a top team, including Dawn Bebe, the managing director of Emap Elan.
His latest site claims to be the first in the UK to enable shoppers to compare products and prices from leading high-street stores and online-only boutiques. Users will be able to search, compare, review and shop in one location. There will be a zone for make-up and beauty tips, as well as video tutorials from experts.
The website is part of Wagner's media venture, Aigua Media, which launched in August and is backed by Bright Station Ventures. The Aigua Media Group owns a range of female-focused web properties including Osoyou.com and women's blogs such as Catwalk Queen.
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