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JCDecaux targets fashion brands

 

JCDecaux has devised two new networks from its StreetTalk portfolio of phone box panels to target fashion brands.

JCDecaux: new networks for StreetTalk phone box portfolio will target fashion brands
JCDecaux: new networks for StreetTalk phone box portfolio will target fashion brands

The networks, London Couture and High Street fashion, enable advertisers to target upmarket, image-conscious shoppers on the high street and close to fashion outlets.

London couture includes 100 StreetTalk boxes that JCDecaux has selected in proximity to high-end fashion outlets, including Harvey Nichols, Hugo Boss, Versace and Harrods.

The High Street fashion network includes 5,000 kiosks on pedestrianised high streets and shopping precincts across the UK and can be flexible to offer London and national campaigns.

There are StreetTalk panels on Kensington High Street, Fulham Road, Knightsbridge, Portobello Road, King's Road, Sloane Square and Marylebone High Street in London and close to national shopping malls such as St Enoch, Glasgow, the Bullring Birmingham, the Arndale Centre Manchester and Liverpool 1.

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