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My Media Week: Paul Mead

My Media Week: Paul Mead

This week, Paul Mead, founder and managing director of VCCP Media, searches for a head of strategy and innovation, presents to News UK and wonders if he's the last person alive not to have finished 'Breaking Bad' yet.

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Sky launches #WatchOnSky automated viewing on Twitter

Sky launches #WatchOnSky automated viewing on Twitter

Sky has started to trial its #WatchOnSky tool on Twitter, which lets customers watch or record TV programmes by simply clicking icons contained within a tweet.

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Sorrell says Publicis / Omnicom's 'merger of equals' is 'impossible'

Sorrell says Publicis / Omnicom's 'merger of equals' is 'impossible'

Sir Martin Sorrell, chief executive of WPP, has called attempts by rival holding groups, Omnicom and Publicis Groupe to form a £23 bilion "merger of equals" "impossible".

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Guardian hires Yahoo's Sam Coleman to lead multichannel client strategy

Guardian hires Yahoo's Sam Coleman to lead multichannel client strategy

Guardian News & Media has hired Yahoo's Sam Coleman in the role of head of client development, and ITV's Paul Gandolfi as key client leader in sport.

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Watch: Post Office '24-hour Property Challenge' on Channel 4

Watch: Post Office '24-hour Property Challenge' on Channel 4

The Post Office has kicked off a '24-hour Property Challenge', exclusively within Channel 4 ad spots.

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Dentsu Aegis is only media network on Government's market research roster

Dentsu Aegis is only media network on Government's market research roster

Dentsu Aegis, the parent network of Carat and Vizeum, has become the only media network to be appointed to the Government's market research roster which has just been announced.

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Zeebox app rebrands as Beamly with ambitions to be a social network for TV

Zeebox app rebrands as Beamly with ambitions to be a social network for TV

Zeebox, the second-screen TV app part-owned by BSkyB, has relaunched as Beamly in an attempt to become less tech-focused and more social.

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Claudine Collins and Bruce Daisley to lead Media Week Awards 2014

Claudine Collins and Bruce Daisley to lead Media Week Awards 2014

Claudine Collins, managing director of MediaCom, and Bruce Daisley, managing director of Twitter UK, will take centre stage at the industry's biggest night of the year, as co-chairs of the Media Week Awards 2014.

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Bauer Media restructures sales team around agencies

Bauer Media restructures sales team around agencies

Bauer Media UK, home to brands including heat, Grazia, Empire, Magic and Absolute Radio, has restructured its commercial operation away from platform led sales into teams focused around clients and agency relationships.

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Homebase inks three-year Sky IQ deal for customer insight

Homebase inks three-year Sky IQ deal for customer insight

Homebase has signed a three-year deal with BSkyB's customer intelligence arm Sky IQ.

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BBC Radio 4 and 6 Music hire Somethin' Else for social media

BBC Radio 4 and 6 Music hire Somethin' Else for social media

BBC Radio 4 and 6 Music have appointed content house Somethin' Else to their social media account, to create more than 100 pieces of activity per month.

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We Are Pi wins Wrangler's European creative account

We Are Pi wins Wrangler's European creative account

We Are Pi, the Amsterdam-based agency, has won Wrangler's European advertising account after a competitive pitch.

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Shop entrances are hot spots for mobile use, says Starcom

Shop entrances are hot spots for mobile use, says Starcom

Almost a quarter of shoppers use their mobile phones while waiting outside retail destinations, whereas only three per cent use them while looking at products, according to research from Starcom MediaVest Group.

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IAB: ad is 'viewable' if half of it is seen for one second

IAB: ad is 'viewable' if half of it is seen for one second

The Internet Advertising Bureau UK has released guidelines for "viewable impressions" for online display ads, saying that an ad is "viewable" if half of it appears in the browser for one second.

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Powerade launches global World Cup campaign

Powerade launches global World Cup campaign

Powerade, the Coca-Cola-owned sports drink, has launched a global campaign with FC Barcelona player Andrés Iniesta, ahead of the 2014 Fifa World Cup.

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Rusbridger celebrates 'Guardian at its best' ahead of Pulitzer prize

Rusbridger celebrates 'Guardian at its best' ahead of Pulitzer prize

The Guardian's editor in chief Alan Rusbridger has celebrated the open culture at the publisher for making its dogged coverage of the National Security Agency's online espionage possible, ahead of being awarded the Pulitzer prize for public service journalism.

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M&C Saatchi expects Walker Media to quadruple in value

M&C Saatchi expects Walker Media to quadruple in value

M&C Saatchi expects its remaining 24.9 per cent stake in Walker Media to quadruple in value, after it sold three quarters of the business to Publicis Groupe for £36 million in November.

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Dove launches first cinema campaign with 'real beauty' sequel

Dove launches first cinema campaign with 'real beauty' sequel

Dove is releasing the follow-up to its Cannes Titanium Grand Prix-winning 'Real Beauty Sketches' campaign in cinemas across the UK, marking a first for the brand.

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iProspect appoints chief media officer among four senior hires

iProspect appoints chief media officer among four senior hires

iProspect, the Dentsu Aegis digital and data network, has bolstered its UK team with a raft of new senior roles, including Matt Adams who will join iProspect UK as chief media officer, from DigitasLBi.

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Unilever pilots multi-brand advertising with YouTube beauty channel

Unilever pilots multi-brand advertising with YouTube beauty channel

Unilever has created a YouTube channel filled with hair styling tutorials from well-known video bloggers as a platform to advertise a range of its hair brands.

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