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Media 360 News

My Media Week: Thomas Laranjo

This week, Thomas Laranjo, managing director at launch and growth media specialist...

 

Marc Mendoza to take chairman role at Havas Media

Marc Mendoza is to stay on at Havas Media group as chairman...

 

Digital helps maintain outdoor growth in Q1

Outdoor advertising revenues were up slightly by 0.1% year on year in...

 

Negative tweets can benefit a brand, says Domino's marketing director

Negative tweets can prove beneficial to a brand by driving "a lot...

 

Boots' Elizabeth Fagan to explore marketing landscape at Media360

Elizabeth Fagan, marketing director of Boots UK, will explore some of the...

 

Domino's marketing activity boosts pizza sales

Domino's has credited new product launches backed by an "ever-growing marketing budget"...

 

Ready for the rebirth of BlackBerry?

BlackBerry has surprised many analysts by posting a profit for the first...

 

The Sun to go behind a paywall from August

News International will be erecting a paywall around The Sun's website to...

 

Domino's unveils online sitcom for football fans

Domino's, the pizza brand, is behind an online sitcom aimed at football...

 

Tracy de Groose to take lead role at Media360

Tracy de Groose, chief executive of Aegis Media's Carat, will be chairperson...

 

News Int chief highlights Premier League deal as new direction

News International's new chief executive, Mike Darcey, has held up winning the...

 

Former News Int exec Ian Clark to lead Hypernaked

Ian Clark, the former managing director of News International's defunct Thelondonpaper, has...

 

Media360Asia kicks off with Sir Martin Sorrell on the media outlook for 2013

Media360Asia, Campaign's invitation-only event, kicked off today with a keynote address from...

 

Olympic Bitch's Diary

This week Bitch studies an Aegis man's spectacular entrance, goes a bit...

 

Media360: MediaVest's Steve Parker on the importance of strategic insights and data

The roles of traditional planning and buying agencies in the 21st century...

 

Media360: Highlights from the conference

All the highlights from this year's Media360 event including panel discussions, keynotes,...

 

Media360: Virgin Media marketing chief on David Tennant signing

Virgin Media's new celebrity frontman David Tennant has been "incredibly successful" for...

 

Media360: John Lewis marketer Craig Inglis on surprising consumers

Marketing caught up with Craig Inglis, marketing director at John Lewis, after...

 

Media360: Spotify preaches the gospel of music

Media360 delegates who thought they were in for just another presentation from...

 

Media360: Claudine Collins on being followed by Rubins and Parker

Claudine Collins, managing director of MediaCom, talks about the agency's "invigorated" new...

 

Media360: The Week's commercial leader talks about adapting to the iPad

It's been six months since Dennis Publishing launched an iPad version of...

 

Media360: Printed newspapers have a healthy future says Evening Standard man

The London Evening Standard and other printed newspapers have a "healthy life"...

 

Virgin Media marketing chief: 'Facebook will be a powerful player for some time to come'

As marketing director of Virgin Media, Nigel Gilbert has one of the...

 

Media360: John Lewis to expand Never Knowingly Undersold campaign to radio

John Lewis's brand is on a strong trajectory as a result of...

 

Media Bitch's diary from Media360

This week Bitch not only meets Will Smith, but also spends two...

 

Media360: Outdoor's Mike Baker predicts 'visual, huge' quarter for Olympics

Mike Baker, chief executive of the Outdoor Media Centre, believes the outdoor...

 

Out and About: Media360 part two

This week Out and About is at the T5 Hilton hotel for...

 

Ogilvy's Sutherland makes a stand for marketing's 'third eye'

Marketers should wrestle back some of the power from finance departments because...

 

Media360: Global Radio profits to rise 'significantly' says Miron

Global Radio, home to Heart and Capital FM, has enjoyed a strong...

 

Out and About: First day at Media360

This week Out and About is enjoying Media360 with the industry's leading...

 

Media360: Zeebox is social media app to watch says MEC's Fletcher

Zeebox, the app that combines real-time viewing with social networking, is one...

 

Media360: BA's 'pimped-up' brand campaign followed 'turbulent decade', admits brand chief

British Airways' 'To Fly. To Serve.' ad campaign was designed to help...

 

Expedia's senior marketing director joins Media360 client panel

Andrew Warner, senior marketing director at Expedia, has joined the client panel...

 

Media 360 chair talks to Media Week

Jon Wilkins, co founder of Naked Communications and chair of this year's...

 

Red Bull and Harrods sign up for Media 360 conference

Clients from companies including Red Bull, Harrods and Procter & Gamble will...

 

Trend report: Can media help save the high street?

We are just over a month into the year and have already...

 

Marketing directors from Diesel and RSA to be part of client panel at Media 360

A client panel made up of senior marketing directors for high-profile brands...

 

British Airways chief to open Media 360

Frank van der Post, managing director brand and customer experience at British...

 

Stephen Miron to speak at Media 360

Stephen Miron, global chief executive at Global will be delivering a keynote...

 
 
 
 

Media 360 Features, Analysis & Comment

Combining ads, digital and PR is what brands demand

Advertising agency sets up a PR arm. Hardly a new phenomenon. In...

 

Things we like

Campaign's selection of media news and views of note in the week...

 

Zeebox on a mission to revolutionise TV viewing

The co-founder of the social TV app Ernesto Schmitt believes it can...

 

Is outdoor trading dated?

Should the medium move to trade in cost per thousand, Alasdair Reid...

 

Think BR: Launching Newsworks

Newspapers now need to be understood as newsbrands, writes Rufus Olins, chief...

 

Katherine Levy: Data magic is what will bind a client to its media agency

"The media agency is the USB stick of an advertiser's business"; media...

 

Jon Wilkins: We need to take a 360-degree view of new media terrain

Last time I spoke at Media 360, five years ago, I was...

 

Jane Macken becomes managing director of HBM

Haymarket Business Media (HBM), which was crowned AOP UK Digital Publisher of...

 

Times exceeds 100k digital subscibers

News International has revealed it has more than 100,000 monthly digital subscribers...

 

Jeremy Lee: A rebellious Channel 4 would be welcome in 'always-on' world

While the Channel 4 chief executive, David Abraham, delivered only a reheated...

 
 
 
 
 

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