Adidas launches follow up to House Party with Channel 4
LONDON - Adidas is to launch its new starred-studded ad featuring David Beckham, Snoop Dogg, Noel Gallagher and Agyness Deyn on Channel 4 this evening.
Television News
ISBA Conference: ITV is looking at pay TV, confirms Howell
LONDON - ITV, the UK's largest commercial broadcaster, is exploring possibilities surrounding...
Crozier to earn at least £3.2m over three years after Grade takes home £2.1m
LONDON - Adam Crozier, the new chief executive of ITV, will receive...
GMG to stop producing content for Channel M
LONDON - Guardian Media Group will not broadcast original content on its...
Virgin to offer HD box for one-off charge
LONDON - Virgin Media is offering its new high definition box, V...
BBC One tops ratings with 4.1 million viewers for New Tricks
LONDON - BBC One lead the primetime ratings last night with its...
Five misses chance for Freeview HD channel this year
LONDON - The planned launch of a Five HD channel on Freeview...
Report proposes taxing Google and other aggregators to help local newspapers
LONDON - Google and other companies who make money by aggregating news...
Television Features, Analysis & Comment
Media owners cash in on the apps gold rush
Alex Blyth reports on how the smartphone boom is opening up a...
Q1 weather report shows first fragile signs of spring
The Nielsen ad spend figures for January, combined with encouraging economic and...
Product placement green-light a 'victory for common sense', says ITV
Spend on product placement on TV will build steadily from the autumn...
Could consolidated buying raise costs for the COI?
Could the COI's newly consolidated media buying raise costs as the Government...
Avoiding the parent trap: five ways to market to mums
Mums control household budgets, they are increasingly in demand as a focus...
Can Adam Crozier deliver what ITV needs?
Royal Mail boss Adam Crozier is considered by some a surprising choice...
Five top trends for media in 2010
Gavin Mann, digital lead at Accenture, sets out the business models and...
Las Vegas shows the road ahead for technology
Tablet computing, internet apps and 3DTV: Adrian Pennington reports on the trends...
Young people - Integrate to accumulate
As children become increasingly comfortable moving between broadcast and on-demand TV, Poppy...
Young people - Separating media fact from fiction
As 15-year-old Matthew Robson's report on children's media habits showed, traditional rules...
Latest Blog Posts
Conservatives create ‘trials and tribulations’ for Euro RSCG
Media Bitch's Diary, 18 March 2010
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- Media Sales Executive, ProgrammeMaster
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