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4oD: Nokia and McDonald's take up C4's ad offer

Nokia and McDonald's among the takers for C4's ad offer

B&Q, Nokia, McDonald's and Bulmers are some of the most recent brands to sign up to broadcaster Channel 4's new advertising strategy for 4oD.

 
 
 

Measurement News

Rajar Q1 2013: Views from Mindshare, RadioWorks and UM London

Radio specialists from Mindshare, RadioWorks and UM London were encouraged by the...

 

Rajar Q1 2013: Bauer Media and Absolute Radio share their views

Steve Parkinson, managing director, Bauer Radio London, and Tony Moorey, Absolute Radio's...

 

Trinity Mirror revenues fall 10% in Q1 amid 'difficult' ad market

Trinity Mirror, the national and regional newspaper group, has reported a 10%...

 

Ian Katz to leave Guardian for editor role at BBC Newsnight

Ian Katz the long-time deputy editor of The Guardian and heir apparent...

 

Rajar Q1 2013: Record listeners tune in to Chris Evans

The Chris Evans Breakfast Show attracted its biggest ever audience of 9.8...

 
 
 
 

Measurement Features, Analysis & Comment

Rajar Q1 2013: National commercial radio results in full

National radio listening figures for the first quarter of 2013 highlight drops...

 

Channel 4 reports £29m loss in 2012

Channel 4 made an operating loss of £29m in 2012, down from...

 

Future appoints Tino Cennamo to head international business

Future publishing has hired Tino Cennamo, a digital executive at Italian publisher...

 

News International to charge £2 per week for Sun+ access

News International Group has today announced its long-awaited paywall for The Sun...

 

Newspaper ABCs: Strong April for British newsstands

Extensive coverage and reflection following the death of former Prime Minister Margaret...

 

ESI Media prepares for London Live with head of insight hire

ESI Media, the commercial team for the London Evening Standard, Independent, i,...

 

Watch out adland, Silicon Valley wants your people, as well as your money

Comments (1)

Nicola Mendelsohn's move from Karmarama to Facebook continues a worrying brain drain...

 

Britain's Got Talent delivers biggest audience so far this year

ITV's 'Britain's Got Talent' has delivered the highest audience of this series...

 

BT begins £100m ad blitz to promote BT Sport

BT has set aside £100 million to promote its new sports channels,...

 

Marc Mendoza to take chairman role at Havas Media

Marc Mendoza is to stay on at Havas Media group as chairman...

 
 
 
 
 

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