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<lastBuildDate>Thu, 24 May 2012 14:57:13 GMT</lastBuildDate>
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<title><![CDATA[Sun website traffic little moved by Sunday print launch]]></title>
<link>http://www.mediaweek.co.uk/news/rss/1133675/Sun-website-traffic-little-moved-Sunday-print-launch/</link>
<author><![CDATA[Daniel Farey-Jones]]></author>
<pubDate>Thu, 24 May 2012 13:28:00 GMT</pubDate>
<description><![CDATA[<p>The Sun's website traffic increased 2.8% in April to 1.53 million average daily browsers, only slightly above its levels before the launch of its Sunday print edition, according to the latest ABC data.</p>]]></description>
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<title><![CDATA[Media360: Spotify preaches the gospel of music]]></title>
<link>http://www.mediaweek.co.uk/news/rss/1132916/Media360-Spotify-preaches-gospel-music/</link>
<author><![CDATA[Daniel Farey-Jones]]></author>
<pubDate>Tue, 22 May 2012 11:20:00 GMT</pubDate>
<description><![CDATA[<p>Media360 delegates who thought they were in for just another presentation from Spotify got a surprise when the London Community Gospel Choir led them through a 20-minute singalong.</p>]]></description>
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<title><![CDATA[Media360: The Week's commercial leader talks about adapting to the iPad]]></title>
<link>http://www.mediaweek.co.uk/news/rss/1132932/Media360-Weeks-commercial-leader-talks-adapting-iPad/</link>
<author><![CDATA[Arif Durrani]]></author>
<pubDate>Tue, 22 May 2012 08:30:00 GMT</pubDate>
<description><![CDATA[<p>It's been six months since Dennis Publishing launched an iPad version of its newsweekly, The Week, and the publisher's head of advertising, David Weeks, shares the challenges and learnings so far.</p>]]></description>
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<title><![CDATA[Media360: Claudine Collins on being followed by Rubins and Parker]]></title>
<link>http://www.mediaweek.co.uk/news/rss/1132889/Media360-Claudine-Collins-followed-Rubins-Parker/</link>
<author><![CDATA[Maisie McCabe]]></author>
<pubDate>Tue, 22 May 2012 08:30:00 GMT</pubDate>
<description><![CDATA[<p>Claudine Collins, managing director of MediaCom, talks about the agency's "invigorated" new team and being followed by PHD's chief executive Daren Rubins and MediaVest's managing director Steve Parker.</p>]]></description>
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<item>
<title><![CDATA[Europe instructs Google to offer search dominance remedies]]></title>
<link>http://www.mediaweek.co.uk/news/rss/1132939/Europe-instructs-Google-offer-search-dominance-remedies/</link>
<author><![CDATA[Sarah Shearman]]></author>
<pubDate>Mon, 21 May 2012 16:28:00 GMT</pubDate>
<description><![CDATA[<p>Google has been given a "matter of weeks" by the European Commission to offer remedies to concerns about its dominance of the search market "for the benefit of competition and innovation in the sector".</p>]]></description>
</item>
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<title><![CDATA[4th Screen Advertising to sell ads on Daily Mash mobile site]]></title>
<link>http://www.mediaweek.co.uk/news/rss/1132856/4th-Screen-Advertising-sell-ads-Daily-Mash-mobile-site/</link>
<author><![CDATA[Sarah Shearman]]></author>
<pubDate>Mon, 21 May 2012 11:08:00 GMT</pubDate>
<description><![CDATA[<p>The Daily Mash, the satire website, has appointed 4th Screen Advertising as its exclusive mobile ad sales partner as it moves to monetise is newly launched mobile website.</p>]]></description>
</item>
<item>
<title><![CDATA[Newspaper Marketing Agency relaunches as Newsworks amid 'need to think differently']]></title>
<link>http://www.mediaweek.co.uk/news/rss/1132819/Newspaper-Marketing-Agency-relaunches-Newsworks-amid-need-think-differently/</link>
<author><![CDATA[Arif Durrani]]></author>
<pubDate>Mon, 21 May 2012 00:06:00 GMT</pubDate>
<description><![CDATA[<p>The Newspaper Marketing Agency, the organisation that has promoted the strengths of the national press sector to advertisers since 2003, has re-launched today as Newsworks, a move said to recognise that "the old language of press or paper doesn't fit any more".</p>]]></description>
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<title><![CDATA[The Economist develops ad network Ideas People]]></title>
<link>http://www.mediaweek.co.uk/news/rss/1132693/Economist-develops-ad-network-Ideas-People/</link>
<author><![CDATA[Daniel Farey-Jones]]></author>
<pubDate>Fri, 18 May 2012 10:15:00 GMT</pubDate>
<description><![CDATA[<p>The Economist Group is building on its advertising network, Ideas People, to group together more than 60 websites trusted by The Economist readers, but which do not use cookies to target specific users.</p>]]></description>
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<item>
<title><![CDATA[Facebook valued at $104bn]]></title>
<link>http://www.mediaweek.co.uk/news/rss/1132703/Facebook-valued-104bn/</link>
<author><![CDATA[Sarah Shearman]]></author>
<pubDate>Fri, 18 May 2012 09:08:00 GMT</pubDate>
<description><![CDATA[<p>Facebook has priced its shares at $38 (£24) as it begins its stock market flotation, valuing the social network at $104bn (£65.8bn), making it one of the most valuable share sales in US history.</p>]]></description>
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<title><![CDATA[Media360: Zeebox is social media app to watch says MEC's Fletcher]]></title>
<link>http://www.mediaweek.co.uk/news/rss/1132650/Media360-Zeebox-social-media-app-watch-says-MECs-Fletcher/</link>
<author><![CDATA[John Reynolds]]></author>
<pubDate>Thu, 17 May 2012 15:00:00 GMT</pubDate>
<description><![CDATA[<p>Zeebox, the app that combines real-time viewing with social networking, is one of the key emerging media technologies and will be a "big" hit in the media market, while data will play an increasingly important role in media executives' lives.</p>]]></description>
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<title><![CDATA[Metro leads cross-media partnership for Men In Black 3]]></title>
<link>http://www.mediaweek.co.uk/news/rss/1132460/Metro-leads-cross-media-partnership-Men-Black-3/</link>
<author><![CDATA[Nick Batten]]></author>
<pubDate>Thu, 17 May 2012 10:30:00 GMT</pubDate>
<description><![CDATA[<p>Metro, Spotify, Absolute Radio and Shortlist have partnered up for a competition campaign to generate buzz about Sony Pictures' 'Men In Black 3' film.</p>]]></description>
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<title><![CDATA[Sony partners Blinkx to expand video content]]></title>
<link>http://www.mediaweek.co.uk/news/rss/1132441/Sony-partners-Blinkx-expand-video-content/</link>
<author><![CDATA[Matthew Chapman]]></author>
<pubDate>Wed, 16 May 2012 16:35:00 GMT</pubDate>
<description><![CDATA[<p>Sony has partnered with video search engine Blinkx to give users of its internet-enabled home entertainment devices easy access to high quality video content.</p>]]></description>
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