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ZenithOptimedia wins Mars-Wrigley £80 million media buying

ZenithOptimedia wins Mars-Wrigley £80 million media buying

LONDON - Publicis Groupe's ZenithOptimedia has won the £80 million consolidated media buying account for Mars-Wrigley.

 
 
 

Agency News

MPG wins Hyundai Kia's £150m international account

LONDON - The Hyundai Kia Automotive Group has awarded its estimated £150m...

 

OMD on alert as EasyJet reviews media

LONDON - EasyJet is reviewing its integrated media planning and buying account,...

 

Vizeum wins Ikea's £10m UK media work

Comments (2)

WPP's MediaCom has lost the £10m UK media planning and buying business...

 

Key recruits join WFCA media arm

LONDON - WFCA, the full-service marketing agency, has recruited former Initiative strategist...

 

Vizeum loses £15m Molson Coors media account

LONDON - Molson Coors is ending a 20-year relationship with Aegis Media's...

 

I Spy Search rebrands as integrated digital agency

LONDON - I Spy Search, the agency run by Jim Brigden, former...

 

Media Week Awards: Gallery of the night

LONDON - View a gallery of the biggest night in media, the...

 

Media Week Awards: MediaCom lands the Grand Prix

LONDON - WPP-owned MediaCom scooped the Media Week Grand Prix for its...

 
 
 
 

Agency Features, Analysis & Comment

This Is What I Do Adam Mills, Admedia

What is your job title? Managing director.

 

Turning Point: James Jennings, joint managing director, Maxus

My career turning point was...firstly at my first agency Christmas party where,...

 

Meet Tamarah Khatib, bmi

Tamarah Khatib is head of online for bmi

 

L'Oréal cashes in on Cole factor

Celebrity's role as the face of Elvive shampoo increases buzz scores for...

 

Ridley relishes New York's cultural offer

Steve Ridley is global chief operating officer at Kinetic and is based...

 

Don't forget your guests while toiling in the kitchen

The big headlines around reality TV are all about The X Factor...

 

Awards ceremony whets appetite for next year already

LONDON - The Media Week Awards night, which took place at a...

 

Anderson puts 100% into consultancy plan

Comments (2)

Mike Anderson, founder of media consultancy Frank Business, tells John Reynolds why...

 

Clients pin their hopes on Christmas

With consumer confidence gradually returning to the high street, brand owners and...

 

Burger King rings the changes

Fast-food provider promotes its latest creation with quirky ad that provokes positive...

 
 
 
 

Latest Blog Posts

Video Interview - Ben Chapman - BBC Radio 1 - Social Media

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Awards ceremony whets appetite for next year already

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Lawyers and Social Media

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Twitter Free Zone Please - Just Occasionally!

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Latest Forum Posts

Should i start my own company?

 

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The future of advertising is ONLINE !

 

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