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The primary reason for spreading advertising around

Ben Hughes,

03 February 2012

Once again, I find myself drawn to the US presidential primaries, watching with amazement as the US shows its determination to do...

The Innovation Axiom or the Innovation Trap.

Sue Unerman,

30 January 2012

picture source: wikipedia There’s one question for which everyone will give the same affirmative answer at...

(C4) Abraham defies the gloom: Things are shaping up quite nicely

Arif Durrani,

27 January 2012

Abraham: “Most importantly for 2012, our new director of sales Jonathan Allan has concluded very successful deals with all the major agencies,...

The Art of War – as told by Liam Mullins

Liam Mullins,

19 January 2012

If you’re reading this, chances are you will be in media. And the chances you will be...

Ed Vaizey puts in the hours for radio and adland

Arif Durrani,

18 January 2012

MP Ed Vaizey: “Video has not killed the radio star, and technology is not going to kill the radio star. Video technology...

This year, next year.

Sue Unerman,

17 January 2012

Picture source: 74thoakstreet.com The latest Group M forecasts for 2012 for the UK arrived on my...

From atoms to bits…and back again?

David Brennan,

17 January 2012

The predicted transfer from atoms to bits, as described by Nicholas Negroponte, is not going exactly to plan. We still seem to...

Media by any other name just aint….

Liam Mullins,

16 January 2012

(not a mall) So, as I usually do, I’m typing this into my blackberry on...

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