Future rebrands Jetix Magazine as Nitro!

LONDON - Future, the special interest publisher, is overhauling Jetix Magazine and renaming the kids' offering as Nitro!, with a broader remit to include all major children's TV content while retaining its focus on five to 13-year-old boys.

James Binns: publishing director for Future's games and kids' titles
James Binns: publishing director for Future's games and kids' titles

The new-look magazine will go on sale from 3 September and retain its cover price of £2.99

Future's decision to rename the title follows Disney taking on full ownership of Jetix Europe in 2008 and subsequently deciding in the UK to replace it with a new channel, Disney XD.

Jetix Magazine was an offshoot brand of the TV broadcaster. Now under the Nitro! brand, it will be independent of Disney.

Future said it will retain its stance on giving away four gifts per issue.

James Binns, publishing director of Future's games and kids' titles, said: "Our team has enjoyed four fantastic years working with Jetix, but now the TV channel is rebranding and Future is grabbing the opportunity to develop a new, fully owned property."

According to its last ABC figure, in the period July to December 2005, Jetix Magazine recorded a circulation of 23,054.

 

Have your say...

Before commenting please read our rules for commenting on articles.

If you see a comment you find offensive, you can flag it as inappropriate. In the top right-hand corner of an individual comment, you will see 'flag as inappropriate'. Clicking this prompts us to review the comment. For further information see our rules for commenting on articles.

comments powered by Disqus
Media Week Jobs
Search for more media jobs

Latest

Campaign Big Awards: video

Campaign Big Awards: video

Abbott Mead Vickers BBDO's Ian Pearman and Forsman & Bodenfors' Björn Engström reflect on a successful night at the Campaign Big Awards on Wednesday evening.

Share
GMG chief Andrew Miller calls on 'dominant' BBC to share content with competitors

GMG chief Andrew Miller calls on 'dominant' BBC to share content with competitors

Andrew Miller, the chief executive of Guardian Media Group, has urged the BBC to allow newspapers access to raw news feeds and to tap into its back catalogue.

Share
Media Week Awards 2014 celebrates outstanding talent and creativity

Media Week Awards 2014 celebrates outstanding talent and creativity

The UK's vibrant commercial media sector celebrated the year's best work at the Media Week Awards last night, attended by 1,400 executives from agencies, media owners, advertisers and production companies.

Share

Get news by email