International rejig for Posterscope

LONDON - Aegis' out-of-home agency Poster-scope has combined its London-based international team with its airport specialist agency under the responsibility of managing director of airport team PSI, Liz Jones.

Annie Rickard, president of Posterscope Worldwide
Annie Rickard, president of Posterscope Worldwide

The move is part of a reshaping of its international offering.

Annie Rickard, president of Posterscope Worldwide, said having the firm's international team alongside PSI will allow Posterscope to offer a more "joined-up solution" to clients and agencies.

In addition, PSI has expanded its teams in China, in Beijing and Shanghai, and in Singapore.

Jones said the expansion was "timely", as "more and more clients look towards the East".

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