Deutrom to lead Blinkbox section

LONDON - Blinkbox, the video-on-demand website, has appointed former BSkyB executive Scott Deutrom as its first director of advertising and sponsorship.

Deutrom to lead Blinkbox section
Deutrom to lead Blinkbox section

In his new role, he will lead the advertising division, which includes developing its sales targets and sponsorship and product placement opportunities, as well as managing Blinkbox's third-party sales houses.

Deutrom joins after a 20 month stint at ad network Vibrant Media, where he was European sales director.

Prior to Vibrant Media, Deutrom worked at broadcaster BSkyB for nearly 10 years, joining as TV group head between August 1997 and November 1999 before becoming head of the online sales department within Sky Media.

He began his career at as a TV buyer at MediaVest in 1987.

Blinkbox has also appointed Ana Iglesias as its first managing director to head the website's editorial strategy.

She brings more than eight years' experience in online retail, including most recently as e-commerce and trading manager at Zavvi and, before that, as online content manager at Virgin Entertainment Group.

Both Deutrom and Iglesias will report to chief operating offier and co-founder Adrian Letts.

Have your say...

Before commenting please read our rules for commenting on articles.

If you see a comment you find offensive, you can flag it as inappropriate. In the top right-hand corner of an individual comment, you will see 'flag as inappropriate'. Clicking this prompts us to review the comment. For further information see our rules for commenting on articles.

comments powered by Disqus
Media Week Jobs
Search for more media jobs

Latest

Waitrose boosts content strategy with 'Weekend Kitchen with Waitrose' C4 tie-up

Waitrose boosts content strategy with 'Weekend Kitchen with Waitrose' C4 tie-up

Waitrose has joined forces with Channel 4 and produced a Saturday morning lifestyle and cookery programme called 'Weekend Kitchen with Waitrose', with TV presenters Lisa Snowdon and Steve Jones signed up to front it.

Share
Newspaper ABCs: Guardian smashes through 100m browsers in March 2014

Newspaper ABCs: Guardian smashes through 100m browsers in March 2014

The Guardian reached more than 100 million monthly unique browsers for the first time in March, according to Audit Bureau of Circulations figures published today.

Share
Toyota achieves the impossible by calming angry Roman drivers

Toyota achieves the impossible by calming angry Roman drivers

Italians swearing and shouting while sitting behind the wheels of their cars and negotiating the busy streets of Rome could become a thing of the past if they all start driving Toyota's Hybrid vehicles, implies a short film for the car brand.

Share

Get news by email