Diffiniti's Robert Horler appointed managing director of Carat

LONDON - Digital media agency Diffiniti is on the hunt for a new managing director, after Robert Horler was named new managing director of Carat UK, replacing Neil Jones who joined News International in March.

Robert Horler: new managing director of Carat  (photo: Phil Rudge)
Robert Horler: new managing director of Carat (photo: Phil Rudge)

At Carat, Horler will work with Steve Hobbs, who retains his role as the agency's deputy managing director.

Horler founded Diffiniti as managing director in 2004 and has since expanded the Aegis Media-owned online planning and buying specialist to handle clients such as Sky Digital and Aviva.

Prior to his time at Diffiniti, Horler spent five years at Carat UK, establishing its interactive business.

Aegis insisted Diffiniti remains central to its overall digital media offering, adding that an announcement regarding Horler's successor at Diffiniti would be made separately.

Nigel Sharrocks, chief executive officer, Aegis Media UK, said Horler's "strategic thinking and business acumen" will be key to Carat UK's future.

Media Week revealed in January that Jones was to leave the agency after 18 years to become director of commercial strategy at News International.

In his new role, Jones is responsible for developing innovative ways of trading that look beyond traditional space sales, working with News International's head of trading, Dominic Carter.

Have your say...

Before commenting please read our rules for commenting on articles.

If you see a comment you find offensive, you can flag it as inappropriate. In the top right-hand corner of an individual comment, you will see 'flag as inappropriate'. Clicking this prompts us to review the comment. For further information see our rules for commenting on articles.

comments powered by Disqus
Media Week Jobs
Search for more media jobs

Latest

Football stars Ronaldo and Neymar in PokerStars Facebook campaign

Football stars Ronaldo and Neymar in PokerStars Facebook campaign

PokerStars, the online gambling site owned by Rational Group, has launched a Facebook campaign starring Cristiano Ronaldo and Neymar Jr.

Share
Somethin' Else raids Zenith for client role

Somethin' Else raids Zenith for client role

Somethin' Else, the content agency, has appointed the ZenithOptimedia client partner Hannah Lury in the new role of client services director.

Share
How news habits are formed, and why they continue to prosper

How news habits are formed, and why they continue to prosper

Marie Oldham, formerly of Havas and now Fresheyes Consultancy, discusses human behaviour and how Newsworks' Generation News research offers rich findings for any media planner.

Share

Get news by email