NatMags' Frost leaves for IPC

LONDON - IPC has appointed the associate publisher of NatMags'Good Housekeeping, Lisa Frost, as new advertising director of its glossy over-40s title, Woman & Home.

IPC's Woman & Home
IPC's Woman & Home

Before her tenure at NatMags Frost spent six years at Emap in a number of senior positions, including ad manager for Elle, Red, New Woman and Top Sante.

Frost replaces Claire Portis, who left her role as ad director for IPC's women's general interest magazines in January. She will report to Alex Russell, IPC Southbank's group advertising director.

According to the latest Audit Bureau of Circulations figures, Woman & Home, which is priced at £3.40, registered a circulation of 353,160 between July and December 2008, a lift of 5.1% year on year.

Woman & Home competes against a range of titles including Good Housekeeping.

Have your say...

Before commenting please read our rules for commenting on articles.

If you see a comment you find offensive, you can flag it as inappropriate. In the top right-hand corner of an individual comment, you will see 'flag as inappropriate'. Clicking this prompts us to review the comment. For further information see our rules for commenting on articles.

comments powered by Disqus
Media Week Jobs
Search for more media jobs

Latest

Rajar Q2 2014: Heart rebrand helps reach increase 20%

Rajar Q2 2014: Heart rebrand helps reach increase 20%

The expansion of the Heart brand reaped dividends for Global Radio in the second quarter as the network reached 9.07 million listeners a week, an increase of 20.4 per cent year on year.

Share
The Q2 Rajars show a high point for good old talk radio

The Q2 Rajars show a high point for good old talk radio

Today's Q2 Rajar results highlight several success stories for commercial and public radio, not least the popularity of talk radio, says Michael Williamson, head of radio, Amplifi at Carat.

Share
Richard Dunmall: 'It's a good day for the future of the radio industry'

Richard Dunmall: 'It's a good day for the future of the radio industry'

On the day Rajar results show that 36.8% of radio listening in the UK is now happening via a digital device, Bauer Media's group managing director of advertising, Richard Dunmall believes its time to celebrate.

Share

Get news by email