The change took place 14 years ago, thanks to a call from headhunter Julie Salomon, and the business has inspired and motivated me ever since.
Back then, Carlton Screen Advertising was based in the heart of film-land on Wardour Street in Soho. In a world of no computers or e-mail, our product was key to opening client doors.
Now we are Digital Cinema Media, our core product remains the same, but our sell has become even more interesting. My love of film is key to staying in the business for so long. It really is a joy to come to work and talk to people about something I enjoy so much.