This Is What I Do: Chris Humphrey, AdGent 007

Chris Humphrey, general manager, EMEA at online sales house AdGent 007.

Chris Humphrey, general manager, EMEA, AdGent 007
Chris Humphrey, general manager, EMEA, AdGent 007

What does your job involve?
Business development with premium publishers, discussing sales opportunities with international advertisers and agencies, moving furniture around our new office space, and buying laptops from PC World for our expanding European team.

What qualifications and experience do you need?
Media experience and online commercial knowledge are paramount, and knowing when to listen is a big plus. A fast-growing internet start-up throws up very different challenges to larger organisations: the combination of expanding the business, managing cash flow and buying the stationery creates a rewarding professional life.

How do you spend a typical day?
I commute from my home in Edinburgh to Percy Street, working three or four days a week in London. In London, I cram in meetings with publishers, business suppliers and advertisers. In Edinburgh, I spend my time on conference calls with our global HQ in San Francisco and planning next week's itinerary.

What's the best thing about your job?
The variety, fast pace and excitement that comes with expanding a global online sales house.

And the worst?
The time difference with San Francisco, as we are eight hours ahead.

What keeps you awake at night?
My daughter Skye when she's teething.

Who helped you get where you are today?
Starting out as a graduate trainee at JWT was the best foundation I could have had, and going through the media merger into Mindshare allowed me to sharpen my digital skills. My next role as director of digital at OMD International gave me global experience, while as head of European sales at AOL, I was lucky to report to Mike Moore, who imparted the skills I now draw on day to day.

Who do you aspire to be like?
Martin Johnson, the England rugby player/manager/legend. I aspire to gain the same respect from my team as he has throughout his career. I hope to make AdGent 007 a success and get to the top of my game, just as Johnson did at the 2003 Rugby World Cup.

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