Owned by IPTV outfit IP Vision, it offers a hybrid set-top box that combines linear digital TV from Freeview, a personal video recorder and broadband-delivered VoD.
Unlike other VoD services such as BT Vision and Tiscali TV, which are available only via these companies' respective broadband services, Fetch TV can be accessed via any broadband service. Once the set-top box has been purchased, users only pay for VoD content they want to view.
The service will provide consumers with 1,200 hours of VoD content at launch. Fetch TV had a soft launch in October, but will be fully rolled out and available to purchase from shops, online retailers and shopping TV channels by the end of Q1.