PM opens Global's new offices

LONDON - Gordon Brown officially opened Global Radio's revamped headquarters yesterday and was a live guest on London's LBC 97.3.

Brown: opens new HQ
Brown: opens new HQ

The Prime Minister attended the Leicester Square offices to cut the ribbon and then make two separate broadcasts - one on LBC 97.3 and the other on the Galaxy/Choice network.

The opening ceremony marks the conclusion of Global Radio's takeover of GCap Media. Global Radio agreed to buy the asset in March.

Global Radio had been based on Bramley Road in West London, but has now relocated to the former GCap offices in Leicester Square, rebranding the building in the process. This week the move was completed.

The building houses eight radio brands, including 95.8 Capital FM, LBC and Heart.

Brown discussed topical issues such as knife crime and the economy with presenter James O'Brien on LBC 97.3 and took live calls from listeners, before walking across the corridor to launch his knife crime initiative on Galaxy and Choice FM.

Global Radio is the largest commercial radio group in Europe and broadcasts to more than 18 million people a week.

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