Launching on 10 March, GPWeek is backed by Australasian Motorsport News and sports image provider Sutton Images.
The title, available at www.gpweek.com, will focus on Formula 1, MotoGP and the World Rally Championship. Editorial will feature post-event analysis and opinion, complemented by images from specific motorsport events.
Richard Partridge, GPWeek advertising manager, said discussions were underway with several commercial partners. Advertisers signed up so far include the Bahrain GP and luxury goods company Dutton.