Online TV player adds Italian football

LONDON - Babelgum, the online TV service, has launched a channel featuring highlights of Italy's top football league, Serie A.

The channel will feature all 20 Serie A teams and begins broadcasting with immediate effect. The launch coincides with a key weekend for five of the top six teams in Italy. Matches this weekend include Fiorentina v Inter, Roma v Udinese and Juventus v AC Milan.

The channel allows British football fans the opportunity to see a full round-up of the weekend’s games with English commentary. Serie A Italian Football also features Serie B teams.

The deal is the latest in a series of content arrangements by Babelgum, which offers content for free, supported by advertising.

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