JCDecaux expands Premiere boss role

JCDecaux has strengthened its sales team with an expanded role for the director of the Premiere portfolio and a raft of internal promotions.

Premiere director Max Eburne has had his remit expanded to include the Premiere Platinum group of superstructure sites, which include the M4 Torch and the A3 Tower, which were previously under the watch of Janice Fernandes, who last week moved to take up the role of business development director for JCDecaux Airport.

Eburne, who already handled the sales of 370 Premiere sites, will lead an expanded team that includes Kate Tovey, who becomes business development manager.

Spencer Berwin, managing director of sales at JCDecaux, said Eburne's promotion would make him a "brand ambassador" for the complete Premiere and Platinum Premiere portfolio.

Rupert Fenton has been promoted to senior business development manager on the Destination Tesco team and John Harris moves up to become trading account manager in the Central Trading Unit.

Lisa Busby joins the team that focuses on the Group M agencies; Jay Patel joins the strategic customer relations team; and Rohan Tambyrajahjoins the Posterscope team.

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