IPA Effectiveness Awards shortlist revealed

MediaCom has been shortlisted for two prizes in the Institute of Practitioners in Advertising's annual Effectiveness Awards.

The agency is in contention alongside ad agency DDB London for its work on Kwik-Fit's campaign and ads for Volkswagen Golf's 30th anniversary.
Also on the shortlist are Media Planning Group and creative agency Vallance Carruthers Coleman Priest (VCCP), which are together up for an award for their advertising on ING Direct.
Manning Gottlieb OMD and Rainey Kelly Campbell Roalfe Y&R have been shortlist after submitting their "return of the train" campaign for Virgin Trains.
ZenthOptimedia, along with VCCP, direct marketing agency Archibald Ingall Stretton and design shop Lambie Nairn, is up for an award for its O2 integrated campaign.
The 30 shortlisted entries were picked from a longlist of 63 and will be judged by a client panel chaired by Sir Paul Judge.
The awards take place at the Park Lane Hilton on Monday 30 October.

Have your say...

Before commenting please read our rules for commenting on articles.

If you see a comment you find offensive, you can flag it as inappropriate. In the top right-hand corner of an individual comment, you will see 'flag as inappropriate'. Clicking this prompts us to review the comment. For further information see our rules for commenting on articles.

comments powered by Disqus
Media Week Jobs
Search for more media jobs

Latest

Waitrose boosts content strategy with 'Weekend Kitchen with Waitrose' C4 tie-up

Waitrose boosts content strategy with 'Weekend Kitchen with Waitrose' C4 tie-up

Waitrose has joined forces with Channel 4 and produced a Saturday morning lifestyle and cookery programme called 'Weekend Kitchen with Waitrose', with TV presenters Lisa Snowdon and Steve Jones signed up to front it.

Share
Newspaper ABCs: Guardian smashes through 100m browsers in March 2014

Newspaper ABCs: Guardian smashes through 100m browsers in March 2014

The Guardian reached more than 100 million monthly unique browsers for the first time in March, according to Audit Bureau of Circulations figures published today.

Share
Toyota achieves the impossible by calming angry Roman drivers

Toyota achieves the impossible by calming angry Roman drivers

Italians swearing and shouting while sitting behind the wheels of their cars and negotiating the busy streets of Rome could become a thing of the past if they all start driving Toyota's Hybrid vehicles, implies a short film for the car brand.

Share

Get news by email