Numbers don't lie - £1.6bn ...

£1.6bn ... is the amount of global net new business that was added to WPP's billings during 2005 by MindShare, MediaCom and Mediaedge:cia.

MindShare and MediaCom enjoyed a strong year, despite the loss of their chief executives to WPP centralised buying operation Group M.

MindShare's UK chief Kelly Clark joined Group M to head its European business, but he was replaced by former managing director Jed Glanvill and the ship remained steady. 2005 wins included the Western European Unilever business and global work for Samsung. Local accounts included News International and Motorola.

MediaCom lost CEO Steve Allan who went to run the UK arm of Group M, and he was replaced by joint MD Nick Lawson. But the past year also saw the agency pick up the briefs for BSkyB, T-Mobile, press buying for the COI and the media account for dairy products manufacturer Muller.

Mediaedge:cia picked up the account for Transport for London and the Michelin pan-European brief, shared with KR Media.

Even one of MindShare's biggest losses at the end of 2004, the Boots account, did not affect WPP's figures, as the brief moved into MediaCom, now owned by Sir Martin Sorrell's network.

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