EuroLab network adds new partners

EuroLab, the international network of media independents which includes BLM Media in the UK, has extended its reach from 12 to 17 territories to cover Canada, Russia, the Baltic states and Spain.

The new partners have combined billings of £360m, taking EuroLab's total worldwide revenues to more than £1.4bn. The network operates not just in Europe, but also in Japan and North America.

The Spanish partner is Sapin's top independent media agency Cencomed. Launched in 1995, it has billings of more than £48m. Clients include UIP, Dreamworks and Spanish state lottery LAE.

In Russia, the new partner is Sovero Media, with billings of £17m with Pepsi Bottling Group, SAB Miller, Pernod Ricard and Electrolux as clients.

In Canada, Cossette Media, which bills £250m for clients including Coca Cola, Nike Canada and Saturn SAAB, has also joined, as has Creative Media Services with billings of £13m and a client list that includes Adidas, Hyundai and L'Oreal.

Nick Lockett, chairman of EuroLab, said: "International advertisers are increasingly frustrated by the lack of choice offered in the international media arena.

"We have put together some of the best independent media companies to provide a compelling alternative to the multinational media groups."

Have your say...

Before commenting please read our rules for commenting on articles.

If you see a comment you find offensive, you can flag it as inappropriate. In the top right-hand corner of an individual comment, you will see 'flag as inappropriate'. Clicking this prompts us to review the comment. For further information see our rules for commenting on articles.

comments powered by Disqus
Media Week Jobs
Search for more media jobs

Latest

Gravity Road: new Bombay Sapphire Imagination Series 'exceeds' our 2013 Bafta win

Gravity Road: new Bombay Sapphire Imagination Series 'exceeds' our 2013 Bafta win

Bombay Sapphire has launched the second year of its 'Imagination Series' of five sponsored short films, after one from last year's series won a Bafta for Gravity Road in January.

Share
Outdoor Campaign of the Month: Just Eat
[Sponsored feature]
Share
Bauer launches daily football stats email The Equaliser

Bauer launches daily football stats email The Equaliser

Bauer Media has launched The Equaliser, a football-based daily email combining sports statistics and analysis, targeting desktop and mobile users.

Share

Get news by email